Sustainable
by structure.
We don’t market sustainability as a feature; it’s structural to the business. Lifetime guarantee, repair-not-replace, slower production cycles, fair-wage mills.
Sustainability isn't a marketing layer.
Lifetime guarantee, free repairs. A piece that lasts 10 years has roughly 1/3 the climate footprint per wear of a piece that lasts 3. We pay for repairs forever; we’ve repaired 1,240+ pieces since 2014.
Slower production cycles. Most fashion brands run 8+ collections a year. We run 4. Each piece is in production for at least 18 months. We don’t do trend turnover.
Fair-wage mills only. Every one of our 14 mill partners is FLOCERT-audited. Workers earn at minimum 175% of local living wage. We pay above mill-market for the privilege.
Climate Neutral certified. Annual full-scope greenhouse gas inventory (Scope 1, 2, and 3). Verified offsets through Climate Neutral. Re-certified every year.
What we shipped, what we offset, what we paid.
180,000 garments shipped. Up 22% YoY. We’re growing slower than we could because our mill capacity is the binding constraint — we won’t add new mills until we’ve verified them ourselves.
Total Scope 1+2+3 emissions: 412 mtCO2e. 2.3 kg per garment shipped — well below industry average of ~7 kg. Offset 100% through verified projects; we’re carbon neutral by certification, not just by claim.
$47k spent on mill repairs + capacity upgrades. When our mill partners need new equipment we co-fund it. We get reliable supply; they get long-term contracts. It works.
Average wage paid at mill level: 178% of local living wage. FLOCERT-audited. Our smallest Vermont workshop pays 240%; our Italian wool mill pays 165%; the rest are in between.
The hard tradeoffs.
We won’t do recycled-only collections as a story. Recycled fabrics are sometimes lower-durability than virgin. We use them where they hold up; we don’t market them as more sustainable than they are.
We won’t do carbon offsets without scope work first. Many brands offset without measuring or reducing. We measured for 4 years before claiming carbon-neutral; we offset what’s left after we’ve cut what we can cut.
We won’t add new mills quickly. Adding a mill means adding a relationship. Our mill rotation is roughly one new partner every 2 years. Slower growth is the cost.
We won’t pretend to be perfect. Climate impact in fashion is real. We’re below industry average, but we’re still net-positive emissions. We publish the numbers; we don’t hide them.
What customers ask
- B Corp is a third-party certification (B Lab) that audits a company on social and environmental performance, accountability, and transparency. We were first certified in 2018 and re-certified every 3 years (most recent: 2024, score 102). The audit covers worker treatment, environmental impact, governance, customer relationships, and community impact.
Get the climate report when it ships
Once a year, mailed in March. Full Scope 1+2+3 emissions, mill-by-mill data, what we changed, what we’re still working on. Free, no purchase necessary.