
Pick a flavor profile.
We’ll show what fits.
No questionnaire required.
Four flavor profiles match four general drinking styles. Pick the one that sounds like you, see the matched roasts, and start a subscription if it fits — or order a single bag and decide after the first cup. New subscribers get 20% off the first box.
Which one sounds like you?
For the ‘just give me a great everyday cup’ drinker
Smooth body, low acidity, balanced sweetness. The roasts most subscribers settle on long-term. If you typically drink coffee with milk or just want something dependable, this is the path.
For the espresso drinker, the dark-roast loyalist, the ‘more please’ cup
Cocoa, toasted nut, deeper body. These roasts pull beautifully on espresso and stand up to milk. Mercer Street is what we run on the espresso bar at the Asheville tasting room.





Most coffee quizzes are guessing. Just pick the profile that sounds like you.
Most online coffee quizzes funnel everyone toward a small set of pre-determined recommendations. We’ve tried them. The matches are mostly noise — the questionnaire output rarely beats just picking the profile that sounds like your drinking style.
What works better: pick a profile, order a single bag of the top match, drink it for a week. If you love it, subscribe. If not, swap roasts in your dashboard for the next box. The 20% first-box discount applies to single bags too — there’s no reason not to try the obvious match first.
For the pour-over drinker, the single-origin hunter, the cupping curious
Higher acidity, floral and fruit-forward, complex finish. These roasts shine on Chemex, V60, and the AeroPress. Best paired with a kettle that holds temperature and a grinder you trust.




For the afternoon-coffee drinker who refuses to compromise
Swiss water decaffeinated — chemical-free, retains 99.9% of the original cup’s flavor. Hearth Decaf is the most-ordered decaf in the catalog and routinely scores 86+ on the cupping table.

Subscribe and save. Or order a single bag and decide later.
First-box discount applies to any subscription size, any roast in the catalog. Single-bag orders get 15% off too if you’d rather try without committing. Either way the bag is fresh-roasted within 48 hours of shipping.
Most subscribers swap their first-pick roast at least once before settling on a long-term blend. The dashboard makes that two clicks. There’s no penalty for getting the first pick wrong.
Roastery notes, monthly
What’s on the cupping table next month, the next single-origin lot, brewing experiments from the lab. 1-2 emails a month.