Online 1:1 strength coaching · est. 2015
Anyone can sell you a PDF with your name on it. I coach 45 people — never more — and I watch every set video, read every log line, and rebuild every week from what actually happened. That's the whole product.
The difference
What "programmed" gets you
What coached means here
How I coach
You don't get a program until I've seen how you move, what you've trained, what's hurt, and what your week actually looks like. Anything else is a guess with your name typed on it.
Three good sessions a week you actually do beats six imaginary ones. I program the least training that moves you forward — because the rest of your life is the point.
Your training log — sets, loads, RPE, how it felt — decides what happens next week. The plan bends to the data. Programs that ignore your log are just PDFs with dates.
Whatever the goal — first pull-up, return to sport, feeling capable at 50 — getting stronger is the through-line. It's the adaptation that makes every other one easier to keep.
The weekly loop
Your week's sessions live in the app. You log loads, reps, RPE, and film the sets that matter.
Form videos get frame-by-frame voice notes. Your log gets read line by line — not skimmed.
You answer five questions about sleep, stress, appetite, and honesty-about-adherence. Takes ten minutes.
Monday morning your next block reflects what actually happened — not what was supposed to happen.
Fit check · 60 seconds
Four honest questions. You'll get the tier I'd point you at — and if coaching isn't your answer, this is where I tell you that too. No email required to see the result.
Your fit-check result
Recommended tier
Individualized programming, monthly eyes · $189/mo
A program written from your assessment, rebuilt every block from your log — for experienced lifters who self-manage week to week and want expert direction, not daily contact.
Because you said
Recommended tier
Weekly eyes on everything you do · $329/mo
The flagship. Every session reviewed, every week adjusted, every form video answered with frame-by-frame voice notes. This is what 'coached, not programmed' means in practice.
Because you said
Recommended tier
Live coaching for the first year of training (or the first year back) · $549/mo
Full Coaching plus two live video sessions a month, where we train together in real time. Built for true beginners and people rebuilding after long layoffs or injury clearance.
Because you said
Client stories
9 months to a first strict pull-up
Dana, 29 · ER nurse · shift worker
“He didn't fix my consistency. He built a program my consistency could survive.”
24 months from 'my back is fragile' to barbell squats
Leah, 38 · Consultant · two kids · a back with opinions
“I paid for the live sessions so someone could tell me I wasn't breaking. Turns out I needed to hear it about 40 times. Worth every dollar.”
Results vary — these are individual stories, not averages, and every one took months of consistency you'd have to bring too.
Three ways to be coached
Monthly video review + program rebuild
Individualized programming, monthly eyes
$189 /month
A program written from your assessment, rebuilt every block from your log — for experienced lifters who self-manage week to week and want expert direction, not daily contact.
What's included
…and 2 more on the programs page.
Most of the roster is here
Weekly check-in + unlimited form review
Weekly eyes on everything you do
$329 /month
The flagship. Every session reviewed, every week adjusted, every form video answered with frame-by-frame voice notes. This is what 'coached, not programmed' means in practice.
What's included
…and 3 more on the programs page.
Weekly check-in + 2 live video sessions/month
Live coaching for the first year of training (or the first year back)
$549 /month
Full Coaching plus two live video sessions a month, where we train together in real time. Built for true beginners and people rebuilding after long layoffs or injury clearance.
What's included
…and 2 more on the programs page.
Three-month minimum to start, month-to-month after. Pause up to 8 weeks a year free. Every price on this site is the whole price — there is no call where the real number lives.
The journal
Strength · 9 min read
Most pull-up programs fail because they start at the pull-up. Here's the phase system I use with clients — hangs to holds to eccentrics to reps — and how long each phase really takes.
Read the post →
Consistency · 7 min read
You've quit three programs at week five. The next program won't fix that, because the program was never what broke. What actually happens at week five — and what a coach does about it.
Read the post →
Start here
The free assessment takes about six minutes. I read every one myself, reply within two business days, and if I'm not the right coach for you I'll say so — usually with a name of someone who is.
Roster capped at 45 · currently reviewing applications