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Coach Reuben Coached, not programmed

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Ask before you apply

Real questions welcome: pricing, injuries, whether your schedule can work, whether I'm the right coach at all. One honest note: if your question is “can you help me?”, the free assessment answers it faster and better than email can.

Before you type

The questions I answer weekly

Why is there an application instead of a buy button?

Because the roster is capped at 45 and I coach everyone on it myself. The application tells me whether I can actually help you. About a third of applicants get pointed to a better fit instead of a payment link. It's free and takes about six minutes.

Is this really you, or a team of assistant coaches?

It's me. No assistant coaches, no AI check-in summaries. That's the whole reason the roster is capped.

What does coaching cost?

The Blueprint is $189 a month, Full Coaching is $329 a month and Day One is $549 a month. That's the whole price, in US dollars. No sign-up fee and no app fee.

I have an old injury. Can you work with that?

If your doctor or physio has cleared you for exercise, yes. That's a big part of my roster. Bring the details to the assessment.

See every question on the FAQ page

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