Email Marketing & Automation
8 lessons · 2 hours · Email Marketing
Email marketing and automation course — build sequences that nurture leads, recover carts, and drive repeat purchases. 8 lessons, 2 hours. Platform-agnostic principles.
What you’ll learn
- Core Email Marketing strategy and planning
- Data-driven decision making and measurement
- Hands-on templates and frameworks
- Real-world case study walkthroughs
- Advanced email marketing optimization techniques
- Common mistakes and how to avoid them
Who it’s for
This intermediate-level course is designed for marketing professionals, business owners, and agency teams who want to deepen their email marketing skills. Whether you’re managing campaigns yourself or overseeing a team, the frameworks here will give you a strategic advantage.
Curriculum
8 lessons, 2 hours of content. Each lesson ends with something you can do right away.
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What email should do for you
You can map out the handful of automated emails your business actually needs — no more, no less.
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Grow a list people want to join
You can set up signup forms and a real reason to join, so your list grows with people who said yes.
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Write emails people open
You can write subject lines and short, plain emails that get read instead of deleted.
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Your welcome sequence
You can build the short series new subscribers get first — the emails that do the most work.
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Nurture leads until they're ready
You can plan a sequence that keeps you helpful and present until a lead is ready to buy.
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Recover abandoned carts
If you run a store, you can set up the emails that bring shoppers back to finish checkout.
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Bring customers back
You can set up win-back and repeat-purchase emails so one sale isn't the last.
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Stay out of spam and read your numbers
You can keep your list clean, land in the inbox, and check the few numbers that matter.
Start learning
Get lifetime access to all 8 lessons and future updates. One-time purchase — no subscription required. If you’re serious about email marketing, this is the most efficient way to level up.