New York Marketing

New York’s ad market punishes waste. We engineer it out.

New York is the most expensive advertising market in North America. Legal, finance, and insurance clicks here cost more than almost anywhere on the continent, and every niche — from Midtown law firms to Williamsburg DTC brands — is saturated with sophisticated competitors. In a market this expensive, efficiency beats budget size. We’re a Canadian team with offices in Toronto and North Vancouver, working in the same Eastern time zone as Manhattan, running US-targeted campaigns without the Manhattan-rent overhead baked into the retainer.

Lower Manhattan skyscrapers at sunset, New York City
26

Avg. months per client

4.2×

Average ROAS

40%

Avg. CPL reduction

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No upfront fees. No long contracts. If you’re not satisfied after the first 30 days, you don’t pay.

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The Challenge

Why New York is different

The most expensive clicks in North America

Legal, finance, and insurance CPCs in New York run $40-$80 and beyond. At those rates, a 30% wasted-spend problem isn’t an annoyance — it’s tens of thousands of dollars a year clicked away by the wrong searches. Efficiency matters more here than anywhere.

Agencies priced like Manhattan rent

NYC agency retainers carry NYC overhead — office leases, layers of account managers, agency-side margins. You end up paying for the address, not the work. A lean remote team puts that delta back into performance.

Boroughs behave like separate markets

Local SEO in New York isn’t one market — it’s five. A map pack win in Park Slope means nothing in Astoria. Without borough-level Google Business Profiles, location pages, and geo-grid tracking, you’re invisible everywhere except your own block.

Our Services

Everything you need to grow in New York

SEO

Rank in a market where every keyword has a dozen funded competitors. Technical SEO, content authority, and borough-level local signals that compound.

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Google Ads

When clicks cost $40-$80 in legal and finance, a single wasted search term hurts. Surgical keyword targeting and daily management built for NYC economics.

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Web Development

Custom Next.js websites that load in under a second on a subway-platform connection. At New York CPCs, a slow landing page is the most expensive mistake you can make.

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Social Media

Content built for New York’s pace — LinkedIn pipeline for Manhattan B2B, Instagram and TikTok discovery for Brooklyn consumer brands.

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Email Marketing

Automated sequences that recover the expensive traffic you already paid for — welcome flows, cart recovery, and re-engagement tuned to NYC buying cycles.

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Reputation Management

New Yorkers read reviews before they call. We generate, monitor, and respond across Google and industry platforms so trust shows up before price does.

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Results

Real results for New York businesses

Legal

Law Firm Lead Generation

Exact-match restructure with aggressive negative keyword mining and practice-area landing pages cut cost per signed consultation nearly in half in one of the priciest PPC verticals anywhere.

-46% CPL
Key result
E-Commerce

DTC E-Commerce Scaling

Feed optimization, Performance Max guardrails, and email-driven retention turned a break-even Brooklyn DTC brand into a profitably scaling one.

+3.1× ROAS
Key result
Healthcare

Medspa Local Domination

Neighborhood-targeted campaigns with booking-focused landing pages and review velocity nearly tripled new client appointments across two Manhattan locations.

2.8× Bookings
Key result

Why Us

What makes us different

Canadian cost structure, North American results

Our team works from Toronto and North Vancouver, where operating costs run meaningfully below Manhattan’s — a favourable exchange rate compounds the difference. We’re honest about what that means: the same senior-level work, with more of your budget going to performance instead of agency overhead.

We optimize daily, not monthly

At New York CPCs, a campaign left alone for a month bleeds money. We touch accounts every business day — adjusting bids, mining search terms, killing wasted spend before it compounds.

Borough-level local SEO

Individual Google Business Profile optimization, location-specific landing pages, and geo-grid rank tracking per neighborhood — because ranking in Manhattan and ranking in Queens are two different projects.

Engineers who do marketing

Our sites run on Next.js with structured data baked in and sub-second load times. When you’re paying New York prices per click, the landing page is part of the media plan.

Areas We Serve

Serving all of New York and beyond

Midtown ManhattanFinancial DistrictSoHoWilliamsburgDUMBOPark SlopeAstoriaLong Island CityThe BronxStaten IslandLong IslandJersey City & HobokenWestchester

FAQ

Common questions

No — our offices are in Toronto and North Vancouver, Canada, and we serve US clients remotely. Toronto is in the same Eastern time zone as New York, so strategy calls happen on your schedule via video, and you get real-time dashboards you can check from anywhere. Not paying for a Manhattan office is part of how we keep pricing lean.

Yes. Google Ads and SEO are borderless platforms — campaigns are targeted by geography, not run from it. We manage US-targeted campaigns daily, work in USD ad budgets, and set up US conversion tracking (GA4, call tracking, offline conversion imports) exactly as a domestic agency would.

Our flat-fee plans start at $1,000/month (CAD) and include a custom website, SEO, Google Ads management, and lead capture — typically a meaningful saving against Manhattan agency retainers. Growth is $1,800/month and Scale is $3,000/month. No contracts, 30-day guarantee — pay only if satisfied.

We treat each borough — and often each neighborhood — as its own local market. That means individual Google Business Profile optimization per location, dedicated landing pages for the areas you serve, citation building, and geo-grid rank tracking so you can see exactly where you rank in Williamsburg versus Astoria versus FiDi.

Often, yes — New York clicks are expensive because the customers behind them are valuable. The question isn’t whether to pay $50 per click in legal or finance; it’s whether 40% of your budget is going to searches that could never convert. Tight match types, relentless negative keywords, and fast landing pages are what make NYC economics work.

Google Ads campaigns typically launch within 5-7 business days of kickoff. SEO engagements begin with a 2-week audit and strategy phase. Because we already work Eastern hours, onboarding a New York client looks exactly like onboarding a Toronto one.

Ready to compete in New York?

Get a free audit of your current marketing. We’ll show you exactly how much of your budget the New York market is wasting — and what it takes to win it back.

Get Free Proposal

No upfront fees. No long contracts. If you’re not satisfied after the first 30 days, you don’t pay.

Get Free Proposal
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