Dental Google Ads Agency
Dental Google Ads agency. Built around how patients actually book an exam.
Google Ads built around real dental buyer behaviour: the searches people make when they're ready to book, the negative keywords that stop wasted clicks, and landing pages with call tracking built for new-patient exams, not just form fills. Transparent pricing, no contracts.
- 10% of ad budget, $600/mo minimum
- No contracts, 30-day guarantee
- Senior Canadian team, Google Partner
What we build
Ad accounts built on dental buyer economics.
Buyer-intent keyword targeting
We bid on the searches people make when they're ready to book, like “dentist accepting new patients near me,” “emergency dentist open now,” and “dental implants cost near me,” not broad, informational searches like “how does a root canal work” that were never going to book an exam.
Negative-keyword protection
A dental-specific negative list from day one: job-seeker searches (“dental assistant jobs,” “hygienist hiring”), DIY and symptom-research searches (“how to pull a tooth at home,” “toothache home remedy”), and clicks meant for a different practice down the street.
Seasonal & emergency demand scheduling
Budget and bids shift for the flexible-spending-account rush at year-end and the back-to-school orthodontic season, plus always-on emergency campaigns tuned to run whenever a toothache search spikes, day or night.
Landing pages & call tracking, included
New-patient landing pages and call tracking built to work with your booking widget, not against it, so a scheduling plugin or platform like Lighthouse 360 doesn't hide which clicks actually became a booked exam.
Ad spend that goes to Google, not a markup.
Transparent, budget-based pricing
10% of your monthly ad budget, $600/month minimum. Your ad budget goes to Google in full — we never mark it up, so there's no incentive for us to push you to spend more than you need.
No contracts, 30-day guarantee
Month-to-month, always. If your first 30 days don't show real work and real results, that month is free.
Senior Canadian team
Toronto and North Vancouver offices, Google Partner. No offshoring, no juniors learning Google Ads on your account.
Built around emergency + treatment demand
Toothache searches don't wait for business hours and implant or Invisalign searches don't convert on a generic services page — we build campaigns and landing pages for each, not one account treating every dental search the same.
Dental Google Ads, step by step.
01
Ad account audit
We check your keyword targeting, negative-keyword coverage, landing pages, and whether your booking widget is even reporting conversions back to Google Ads. A real look at where budget is leaking.
02
Build campaigns around real demand
Buyer-intent keywords, a dental-specific negative list, geo-radius targeting per office, and always-on emergency scheduling, so spend follows when and where people actually search for a dentist.
03
Launch, track, and optimize daily
Landing pages and call tracking go live alongside the campaigns, and bids, keywords, and budget get adjusted against real booked-exam data, not just clicks.
Dental Google Ads FAQ.
Our fee is 10% of your monthly ad budget, with a $600/month minimum, and your ad budget goes to Google in full — we never mark it up. So a $3,000/month ad budget still runs a $600/month management fee (the minimum), while a $10,000/month ad budget runs a $1,000/month fee (10%). Landing pages and call tracking are included, not billed separately. There's $0 setup and no contract.
Ask three things: have they built a negative-keyword list specific to dental (blocking job-seeker searches like “dental assistant jobs near me,” DIY searches like “how to pull a tooth at home,” and insurance-only researchers who were never going to book), are landing pages and call tracking included or billed as an extra, and do you keep ownership of your Google Ads account if you ever leave? An agency running your account like a generic local-service business will waste budget on searches that were never going to become a booked exam.
Clicks and calls can start the day campaigns go live, since Google Ads doesn't need months to index like SEO does. But the account needs real spend data before bidding is efficient — most practices see cost-per-new-patient stabilize after 4–6 weeks, once we've seen enough searches to cut what isn't converting and push budget toward what is.
Both. A single practice runs one tightly targeted radius campaign around its address, since almost every search is hyper-local. A multi-location DSO needs its own campaign or ad group per office with its own radius targeting and location-specific ad copy, so a search in one neighborhood doesn't send the click — and the budget — to the wrong office.
Yes. New-patient booking flows inside widgets from platforms like Lighthouse 360, Solutionreach, or a scheduling plugin embedded in the site often don't fire standard conversion events, which means Google Ads can't tell which clicks actually became a booked exam. We set up call tracking and event tracking around these widgets so your campaigns optimize toward real bookings instead of just landing-page visits.
Get a Google Ads plan built for how patients book an exam.
A free audit of your account, your landing pages, and how your booking widget reports conversions, plus transparent budget-based pricing in your custom proposal.