Every Chair Filled, Every Treatment Booked

Focus ad copy on the treatment experience and process rather than dramatic outcome claims. Instead of 'look 10 years younger,' use 'professional Botox treatments by licensed injectors.' Landing pages can show results galleries with proper disclaimers. We write compliant ad copy that passes review while still communicating your treatment quality and expertise.

A single-location salon typically sees strong results at $800-1,500/month. Med spas with higher-value treatments ($300-1,000+ per visit) often invest $2,000-4,000/month because the ROI math is more favorable. Start with your highest-margin services and expand as you prove ROI. A single new Botox client can be worth thousands annually in repeat visits.

No — start with your 3-5 highest-margin services that have strong search demand. A med spa should prioritize injectables and laser treatments over basic facials. A salon should lead with color services and extensions over basic cuts. Once those campaigns are profitable, expand to secondary services. Thin budgets spread across 20 services won't generate enough data for any to succeed.

We integrate your booking platform with Google Ads conversion tracking. When someone clicks an ad and books an appointment, that conversion is attributed to the specific campaign, ad group, keyword, and ad that drove the click. For phone bookings, call tracking with dynamic number insertion connects the call to the triggering ad.

Absolutely. Chains have big budgets but generic messaging. Your advantage is personalized service, specialized expertise, and community reputation. We target people searching for chain names and serve ads highlighting what makes your business different — certified specialists, boutique experience, higher-quality products. Many chain customers are open to switching for a better experience.