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Get your free proposal See transparent pricingWe help nonprofits reach more donors, retain more supporters, and stretch every marketing dollar further — so your mission gets the visibility it deserves.
Sample work
3 fictional nonprofits brands we designed and built to production standard — click through the real, multi-page sites.
Nonprofits
“Where it's hardest, fastest”
Global disaster relief. Urgency + transparency reports.
10 pages · Configurator tool · Open demo →
Nonprofits
“Neighbors helping neighbors”
Local food bank/shelter/hospice. Volunteer-equal-to-donor.
10 pages · Quiz tool · Open demo →
Nonprofits
“The movement for a livable future”
Policy/cause advocacy. Campaign-driven, action-led.
9 pages · Quiz tool · Open demo →
Our Approach
Every strategy is built around your mission, your supporters, and the specific channels where cause-driven audiences take action.
Google Ad Grants management and paid social targeting cause-aligned audiences to bring new supporters to your mission at the lowest cost per donor.
Automated donor journey flows that increase recurring giving and lifetime value — from first-time gift to monthly sustainer.
Rank for cause-related searches and grant opportunities with a content strategy built around your mission keywords.
Campaign-driven social content that drives donations and volunteer signups across every platform your supporters use.
Google Ad Grants
Google Ad Grants gives eligible nonprofits up to $10,000 per month in free search advertising. We handle the entire process — from application and setup to ongoing optimization — so you can focus on your mission while your ads drive donors, volunteers, and awareness.
Check your eligibility$10,000
2,400/mo
180/mo
$0.00 — 100% funded by Google — zero cost to your organization
Impact
+280%
Donation increase
3.4x
Donor retention rate
$12
Cost per new donor
Community
Beyond donations — we help you mobilize volunteers, promote events, and build lasting community connections.
Targeted social campaigns that reach cause-aligned individuals in your community and convert them into active volunteers with streamlined signup flows.
Multi-channel campaigns for galas, charity runs, and fundraising events that maximize attendance, sponsorship visibility, and donations.
Brand awareness and cause marketing that expand your reach, educate new audiences, and create lasting emotional connections with your mission.
Choosing an Agency
Nonprofit marketing is not the same job as marketing a retail brand. Before you sign anything, make a prospective agency answer these questions honestly.
01 · Ask to see it
Donor marketing runs on different math than retail marketing. A shopper buys because they want a product now. A donor gives because they trust an outcome months or years down the road, so a strong nonprofit campaign gets judged on cost per donor and retention, not on a same-day ROAS number. Ask any agency, including us, to show a live Google Ad Grant account or nonprofit campaign with real numbers, not a slide-deck case study.
02 · Read the contract
Some agencies charge nonprofits a percentage of the funds they help raise. That model eats directly into your mission dollars and creates a conflict of interest most donors and watchdog groups frown on. A cleaner model is a flat management fee that has nothing to do with how much you raise. We charge 10% of your monthly Google Ads budget for management, $600 per month minimum, and your full ad budget goes straight to Google. We never touch a cent of what you raise.
03 · Check the fine print
Nonprofit budgets follow fiscal years, grant cycles, and board approvals, not a marketing calendar. If your board needs to pause spending mid-quarter, a 12-month agency contract turns a budget decision into a legal one. We work month-to-month, so you can scale up for Giving Tuesday and year-end giving, then pull back when funding is tight, with no penalty.
04 · Demand clarity
Your marketing report often has to go straight into a board deck or a grant renewal application. If it is full of impressions and engagement rate with no line connecting to donations or cost per donor, it will not hold up in front of your board or your funders. Ask to see a sample report before you sign anything. We build ours in plain language, meant to be handed straight to a board.
05 · Protect your mission
Your Google Ad Grant account, donor email list, and analytics data are assets that belong to your organization, not to whichever agency happens to be running them this year. If an agency sets up your accounts under its own login instead of yours, that is a warning sign. Every account we build for you is created under your organization's own login from day one.
Pricing
No setup fees. No long-term contracts. And a 30-day guarantee: if the first 30 days don't show real work and real results, that month is free.
10% of your monthly ad budget goes to management, $600 per month minimum. Your full ad budget goes straight to Google. We never mark it up. See full details at /google-ads.
SEO for nonprofits is $50 per page per month, 10-page minimum, so plans start at $500 per month. Ranking for the causes and programs you serve builds free traffic that keeps working long after a campaign ends. See full details at /seo.
Custom nonprofit websites are a one-time build priced from $1,500 to $20,000 or more, depending on scope, with no setup fees. A donation-ready site with a clear ask turns the traffic you already have into more gifts. See full details at /websites.
FAQ
Yes. We have special nonprofit pricing tiers that respect your budget constraints while delivering professional-grade marketing. We understand that every dollar saved on marketing is a dollar that goes toward your mission, so we structure our engagements to maximize your impact per dollar spent.
Absolutely. We are certified in Google Ad Grants management and handle everything from initial application and account setup to ongoing campaign optimization. We ensure your account stays compliant with Google’s requirements while maximizing the full $10,000 monthly grant budget.
We track donations, donor acquisition cost, donor retention rate, volunteer signups, email list growth, event attendance, and website engagement — all reported monthly in a clear dashboard. We align every metric to your mission goals, not vanity numbers.
Yes. From local community organizations and grassroots nonprofits to national foundations and international NGOs, we scale our approach to fit your mission scope and budget. Many of our most impactful campaigns have been with smaller organizations that needed strategic, efficient marketing.
Yes. We plan and execute comprehensive year-end campaigns including Giving Tuesday strategy, holiday appeals, tax-deadline reminders, and donor appreciation sequences. Year-end giving accounts for nearly a third of all annual donations, so we build multi-touch campaigns that capture every opportunity.
Google Ads management costs 10% of your monthly ad budget, $600 per month minimum, and your full ad budget goes straight to Google. SEO starts at $500 per month for a 10-page site, priced at $50 per page. A custom website is a one-time cost, typically $1,500 to $20,000 or more depending on what you need. There are no setup fees and no long-term contracts.
Look for an agency that can show you real nonprofit campaigns and Google Ad Grant accounts, not just a case study PDF. Make sure their pricing is a flat fee, not a cut of your donations, and that you can leave without a long-term contract. Your accounts and donor data should also stay owned by your organization, not the agency.
No. We work month-to-month, so you can scale spending up for Giving Tuesday and year-end giving, or pause if your budget changes, without breaking a contract. There are also no setup fees to get started.
We back the first 30 days with a guarantee. If we haven't done real work and shown real results in that time, that month is free. This applies across Google Ads, SEO, and website projects.
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