Our story
From SF Mission garage to two cafés
Founded 2019 by Sarah Marsh + David Chen. Started in their Mission garage with the original sourdough starter from Sarah’s grandmother. Now two cafés with 18 employees + James Beard recognition.
Larder today
5 yrs
Founded 2019
2
Bay Area locations
18
Employees
James Beard
Semifinalist 2024 + 2025
The founders
Sarah + David
Sarah Marsh — head baker + co-founder
10 years baking experience before opening Larder. Trained at Tartine + Acme Bread + La Brea Bakery. Took her grandmother’s sourdough starter from Pittsburgh + brought it to SF. The starter (now 8 years old) is still daily-fed in our bakery.
David Chen — operations + co-founder
Construction project management background; opened cafés before Larder (food + bev consulting). Manages operations, finance, hiring, business growth. Engineering mind on operations side.
Why Larder
Sarah + David are partners. Larder was their idea after recognizing a gap in SF for naturally-leavened breads accessible at café prices. They opened Mission District in 2019; North Berkeley in 2022.
Daily presence
Sarah works the bench (kneading + shaping) most mornings. David handles open + ops. They’re visible to customers daily; we’re not absentee owners.
Timeline
From garage to two cafés
2018 — garage start
Sarah baked in her Mission District garage. Wholesale to friends + neighbors. ~20 loaves a day. Tested recipes + technique.
2019 — opened Mission location
First brick-and-mortar at 2240 Mission Street. 6 employees. Initial bread + pastry program; coffee added 6 months later.
2020 — pandemic resilience
Bakeries struggled during pandemic; we grew. Pickup model already established; customers + community supported. Added wholesale to 14 SF restaurants + cafes.
2022 — Berkeley location opened
North Berkeley location at 1928 Shattuck Avenue. Different demographics, slightly different menu emphasis. Same baker/founder commitment.
2023 — bakery school launched
Monthly sourdough basics + intermediate classes. Now run ~14 classes per year. Helps with community + brand + occasional new bakers.
2024 — James Beard semifinalist
Outstanding Bakery Award semifinalist. Renewed 2025. Recognition of bakery as a whole + impact on Bay Area food culture.
Sourcing + practice
What guides us
California milling
Most flour from Central Milling (Petaluma, CA) — heritage California mill, fresh-stone-ground. Specific flours from regional mills (rye from Camas Mill, einkorn from Camas Country).
Naturally leavened only
Everything we bake is sourdough. No commercial yeast. The bread is fundamentally different. Flavor, texture, digestion, shelf life.
8-year-old starter
Same starter since 2017. From Sarah’s grandmother (Pittsburgh)brought to San Francisco. The microbiome shifted slightly with the West Coast move; uniquely San Francisco now.
Long, cold fermentation
Most breads ferment 14-30 hours. Slow + cold. Different from commercial bread (heat + speed). Takes longer; tastes better; digests better.
Single-origin coffee
Sightglass Coffee (SF Mission). Long-standing relationship. Single-origin from Ethiopia + Colombia + Guatemala. Fair-trade sourcing.
Local dairy + cheese
Strauss + Rumiano + Cypress Grove + Andante Dairy + Bohemian Creamery. Specific cheese rotation; Bay Area dairy at every café.
Community + impact
Beyond the cafe
Mission Bay Sourdough Network founder
Sarah co-founded the Mission Bay Sourdough Network in 2021. Quarterly meetings of SF Bay Area sourdough bakers. Knowledge-sharing, not competition.
Community partnerships
Partnerships with local nonprofits + schools. Bread donation to SF + Berkeley food banks (~80 loaves per month). Adopt-a-school programs in both locations.
Bakery education
Monthly sourdough classes (basic + intermediate). Specifically designed to help home bakers + aspiring professionals. ~150 students annually.
Apprenticeship program
We’ve apprenticed 12 bakers since opening. 4 have gone on to open their own bakeries. Specific commitment to next-generation Bay Area baking community.
Wholesale to local restaurants
14 SF + East Bay restaurants serve our breads. Long-standing relationships built on consistent quality. We deliver fresh-baked daily.
Diverse + inclusive workplace
55% diverse workforce. 67% women in bakery + service roles. Above-region wages. Employee-friendly scheduling. Standard predictive scheduling.
Larder questions
What customers ask
- Maybe — but slowly. We’re not pursuing rapid expansion. We have informal interest in 2-3 more Bay Area locations over 5-10 years. Quality-first growth, not market-share.