Law Firm SEO Agency
Law Firm SEO agency. Built for how people search for a lawyer.
Practice-area pages, local map-pack visibility, and review systems that turn searches into signed clients. Transparent per-page pricing, senior Canadian specialists, no contracts.
- $50 per page/mo, 10-page minimum
- No contracts
- 30-day guarantee — pay only if satisfied
What's included
Legal SEO, done the way legal search actually works.
Practice-area + city pages
A dedicated page per case type per city you serve — "family lawyer Toronto," "immigration lawyer Vancouver" — instead of one generic services page competing for every term at once.
Buyer-intent content
Pages written for how people actually search when they need a lawyer: "[case type] lawyer near me," "how much does a [case type] lawyer cost," "free consultation [case type] lawyer," plus the FAQ and process content that earns AI Overview citations.
Google Business Profile + reviews
GBP optimization, category and service-area accuracy, and a review-request workflow built into your intake process — map-pack visibility runs on review count and recency, not just your website.
Compliant on-page copy
Every page is written to convert on trust and credentials, not outcome promises — no guarantees, no case-result claims, no language that risks a bar advertising complaint in any province.
How we're different from a typical legal marketing shop.
Transparent per-page pricing
$50 per page per month, 10-page minimum. No "custom quote" that hides a percentage-of-fees arrangement or a vague retainer.
No contracts, 30-day guarantee
Month-to-month always. If the first 30 days don't show real work and results, that month is free.
Senior Canadian team
Toronto and North Vancouver offices. Every audit, page, and optimization is done by a senior specialist in-house — no offshoring, no junior churn.
Built for bar advertising rules
We know legal advertising restrictions cost firms clients when copy oversteps — every page is written compliant by design, not flagged after the fact.
Legal SEO, step by step.
01
Audit your practice areas
We map every practice area and city you serve against real search volume, your current rankings, and your Google Business Profile — then show you exactly which pages are missing.
02
Build the pages that rank
One page per practice area per city, written for buyer-intent queries, plus technical fixes and GBP optimization. No generic "practice areas" page carrying the whole site.
03
Compound with reviews + content
Ongoing content, a review-request workflow, and monthly reporting so rankings and inquiry volume keep building instead of plateauing after launch.
Law firm SEO FAQ.
$50 per page per month, with a 10-page minimum ($500/mo). A firm with 3 practice areas, an about/attorneys page, and a few city or case-type pages usually lands at 10-16 pages. There's a $0 setup fee, and it's month-to-month — no long-term contracts.
Ask three things: do they publish real pricing (not "custom quote" that hides a percentage-of-fee arrangement), do they build dedicated pages per practice area and per city instead of one generic "practice areas" page, and do they manage your Google Business Profile and reviews as part of the engagement, not as an upsell. If an agency won't name a price or a timeline, that's the answer.
Practice-area pages, almost always. Someone searching "car accident lawyer Toronto" or "divorce lawyer North Vancouver" wants a page built for that exact case type and city, not a homepage that lists ten services in one paragraph. We build one page per practice area per city you serve, each targeting the buyer-intent queries real clients type — "[case type] lawyer near me," "how much does a [case type] lawyer cost," "[case type] lawyer free consultation."
For firms with a physical office, yes, in most searches. The map pack sits above organic results for local + service queries, and it's driven by your Google Business Profile — categories, review count, review recency, and citation consistency — not just your website. We optimize your GBP alongside your site and build a review-request workflow into intake, since review velocity is one of the few local ranking factors a firm can directly control.
No, and we don't write copy that way. Legal advertising rules in every Canadian province restrict guarantees, superlatives like "best," and specific case-outcome claims, so every page we write is built to convert on trust, responsiveness, and credentials — not promises we can't make. Rankings typically move in 3-4 months; meaningful inquiry volume usually builds over 6-8 months, since legal search terms are some of the most competitive in any industry.
Get found by the people already searching for a lawyer.
Book a free strategy call. We'll show you which practice-area and city pages are missing, what your map-pack visibility looks like today, and what real per-page pricing looks like for your firm.