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Law Firm Marketing

Win more cases. Win more clients.

We help law firms generate qualified consultations, reduce cost per signed case, and build the online authority that turns searches into retainers.

Law firm conference room with attorneys reviewing case documents and digital strategy

Local SEO and Google Ads built for law firm intake.

Personal Injury Law Firm

Our approach for multi-location firms: rebuild local SEO foundations, optimize intake pages for conversions, and launch targeted Google Ads — all tied to signed-case attribution.

Organic traffic
+340%
Cost per lead
-52%
ROAS
4.8x

Practice Areas

Tailored strategies for every practice.

Each practice area has unique search behavior, competition, and client intent. We build specialized campaigns for each.

Personal Injury

Dominate high-intent searches like "car accident lawyer near me" with hyper-local SEO, targeted Google Ads, and landing pages engineered to convert consultations into signed retainers.

Family Law

Sensitive, trust-building content strategies for divorce, custody, and prenuptial searches — with compliant PPC campaigns that generate qualified consultations.

Criminal Defense

24/7 visibility for urgent legal searches. We optimize for intent signals like "lawyer near me now" with call-only ads, rapid landing pages, and local pack dominance.

Immigration

Multilingual content marketing, visa category landing pages, and targeted paid campaigns that reach clients navigating complex immigration processes.

Corporate Law

Thought leadership content, LinkedIn authority building, and referral network optimization for M&A, securities, and corporate governance practices.

Estate Planning

Educational content funnels for wills, trusts, and probate — with retargeting sequences that nurture prospects through the typically long decision cycle.

Our Process

From intake audit to case growth.

01

Intake Audit

We analyze your current digital presence, competitor landscape, and case intake pipeline. Every gap is documented — from website conversion rate to local search visibility — so we know exactly where to focus.

02

Strategy Build

A custom marketing plan built around your practice areas, geographic targets, and client acquisition goals. We map keywords to case types, design landing pages for each practice area, and plan content that establishes authority.

03

Campaign Launch

SEO, paid search, and content campaigns go live simultaneously. Google Ads target high-intent case queries. Local SEO captures map pack traffic. Blog content builds topical authority for your practice areas.

04

Optimize & Scale

Weekly performance reviews, A/B testing on landing pages, bid optimization, and conversion tracking refinement. We double down on what works and cut what doesn't — continuously improving cost per signed case.

Results

Case results that matter.

+340%

Organic traffic

-52%

Cost per lead

4.8x

Return on ad spend

+180%

Consultations booked

2.1x

Signed cases increase

94%

Client retention rate

Frequently Asked Questions

Questions from law firm leaders.

Ready to win more clients?

Get a free proposal and see exactly where your firm is losing potential clients — and how to fix it.