Blogger to WordPress
Protect a decade of earned backlinks.
A Blogger blog that has run for years often carries backlinks and rankings a brand new site could never earn on day one. We move it to WordPress without severing any of that history.
- A full XML export before a single post is touched
- Every post and comment thread preserved, not just the top performers
- A redirect written for the Blogspot subdomain and any custom domain in use
What moving off Blogger actually involves
An old blog's real asset is its link history.
The full export
Blogger supports a complete XML export of every post and comment through its own settings, which gives us a clean, structured starting point instead of scraping years of posts one page at a time.
The domain and subdomain mapping
Some Blogger blogs still run on a blogspot.com subdomain, others map a custom domain through Blogger's own settings. We confirm which applies and write the redirect plan to match, since the two need slightly different handling.
The redirect plan
Every post and page URL is mapped to its new WordPress address with a permanent redirect, protecting the backlinks other sites have pointed at specific posts over the years, sometimes going back over a decade.
Launch acceptance checks
Before cutover we confirm every imported post carries its original publish date, comments came across intact where they matter, and a sample of the blog's oldest, most linked posts redirect correctly.
What Blogger does that WordPress will not do the same way
Templates and controls are genuinely dated
Blogger's design templates and on page controls have not evolved much in years, with no native schema markup and limited redirect management built into the platform itself, which WordPress plugins handle natively.
Development has slowed for a long time
Blogger has seen little active development from Google for years now, which is the practical reason most long time bloggers eventually move to a platform with ongoing plugin and theme support.
Comment history needs a decision, not an assumption
Years of reader comments carry real value on some blogs and none on others. We ask which posts' comment threads actually matter before deciding how much of that history to migrate in full.
The custom domain question comes first
Whether the blog already runs on its own domain or still sits on a blogspot.com subdomain changes the entire redirect strategy, so we confirm this before writing a single redirect rule.
How the move runs
01
Export everything
We pull a full XML export of every post and comment directly from Blogger's own export tool.
02
Rebuild and redirect
Posts are rebuilt on WordPress with original dates preserved, and a permanent redirect is written for every existing URL.
03
Cutover and verify
We spot check the oldest, most linked posts for correct redirects and confirm Search Console still shows the blog as indexed after the switch.
Blogger to WordPress questions
Not if every post URL gets a working permanent redirect to its WordPress equivalent. Backlinks point at specific URLs, so the redirect map, not the platform switch itself, is what protects that earned authority.
Yes. Blogger has a built in export tool that produces a full XML file of every post and comment, which gives us a clean, complete starting point rather than needing to copy years of content by hand.
Usually because Blogger's templates and controls have not kept pace, with no native schema markup and limited plugin support, while WordPress offers active ongoing development the blog can keep benefiting from for years.
No. If the blog already runs on its own custom domain, that domain simply points at a new host after the move. If it still sits on a blogspot.com subdomain, moving to your own domain is optional but recommended.
Get a straight scope on your Blogger to WordPress move
Tell us how long your blog has run and whether it sits on its own domain. We will map the export and redirect plan inside a free proposal within one business day.