Paid search plans built for measurable ROI.
Google Ads management is included in every SearchPod engagement. No contracts, 30-day guarantee — pay only if satisfied. Every dollar of your budget goes toward clicks, not inflated agency margins.
Plans
Pick your starting point.
Starter
From $600/mo
Expert campaign setup and management for businesses getting started with Google Ads. Ad spend scaled to your budget.
- Campaign setup + ongoing optimization
- Keyword targeting + ad copy management
- Conversion tracking + performance reviews
- Ad spend scaled to your budget
- Monthly performance report
- No contracts — cancel anytime
- 30-day guarantee — pay only if satisfied
Recommended
Growth
Custom
Multi-platform ads with aggressive optimization for businesses scaling their paid channels. Higher ad spend management.
- Everything in Starter, plus:
- Google Ads + Meta, YouTube, LinkedIn, or Reddit
- Higher ad spend management
- A/B ad copy & landing page testing
- Audience segmentation & remarketing
- Automated bidding strategy management
- Fortnightly optimization calls
Scale
Custom
Full-funnel multi-platform advertising for businesses running high-spend campaigns across channels.
- Everything in Growth, plus:
- Google Ads + 2-3 other channels
- Enterprise-level ad spend management
- Video ads + retargeting
- Cross-channel audience targeting
- Bi-weekly strategy calls
- Dedicated account manager
- Same-day response time
All plans are month-to-month with no lock-in contracts. Want to size it yourself? See your price in the plan builder.
In detail
What each tier includes.
The line-by-line Google Ads scope across our four plan tiers. Every engagement is custom-scoped — your proposal spells out exactly which of these you get.
| Feature | Starter | Growth | Scale | Elite |
|---|---|---|---|---|
| Google Ads Management | Included | Included | Included | Included |
| Campaign Setup | 1 | Up to 2 | Up to 5 | Custom |
| Ad Copywriting | Included | Included | Included + variations | Custom |
| Keyword Bid Management | Manual | Manual + rules | AI-assisted + manual | Custom |
| Negative Keyword Management | Included | Included | Included | Included |
| Ad Extensions | Included | Included | Included | Included |
| Remarketing / Retargeting | Not included | Basic display | Advanced multi-format | Custom |
| Ad Budget (billed separately) Ad spend is billed separately, paid directly to platforms | Scaled to your goals | Scaled to your goals | Scaled to your goals | Unlimited |
| Video Ads (YouTube / Display) | Not included | 1 video/mo | 3 videos/mo | Custom |
| Landing Page Alignment | Included | Included | Included | Included |
| Competitor Ad Analysis | Not included | Not included | Monthly report | Custom |
| Conversion Tracking | Included | Included | Included | Included |
Every plan
Included in every engagement
No Contracts
Month-to-month agreements with full account ownership. Your campaigns, data, and conversion history stay yours if you ever leave.
30-Day Guarantee
Not happy in the first 30 days? You don't pay — no questions asked. We earn your business every month.
Conversion Tracking
We configure GA4 goals, Google Tag Manager events, and offline conversion imports so every lead and sale is accurately attributed.
Ad Copy & Creative
Headline and description variations written by certified Google Ads specialists, tested systematically to maximise click-through rates.
Negative Keyword Curation
Weekly search term reviews eliminate wasted spend on irrelevant queries, keeping your cost-per-lead as low as possible.
Transparent Spend Reports
A clear breakdown of every dollar spent — impressions, clicks, conversions, and cost-per-conversion by campaign, ad group, and keyword.
Common pricing questions
Your ad budget is paid directly to Google and is separate from our management fee. We never mark up your ad spend — 100% of your ad budget goes to clicks.
Most campaigns launch within 5 to 7 business days of onboarding. That includes keyword research, ad copy creation, conversion tracking setup, and quality assurance. Rush launches within 48 hours are available on request.
Always. We work inside your own Google Ads account under a manager (MCC) link. If we ever part ways, you retain full ownership of your campaigns, historical data, conversion history, and audience lists.
We offer a 30-day guarantee — pay only if satisfied. If you are not seeing value within the first 30 days, you don't pay your plan fee. After that, cancel anytime — no contracts, no penalties.
We start with manual CPC or Maximise Conversions during the learning phase. Once we have enough conversion data, we transition to Target CPA or Target ROAS bidding to let Google's algorithms optimise at scale while we manage guardrails and budget allocation.
The average self-managed account wastes 40% of budget on irrelevant clicks. Professional management typically pays for itself within 60 days through wasted-spend recovery alone.