SEO for OB/GYN Practices
SEO for OB/GYN practices. The page plan and the cost.
A new prenatal or well-woman patient can mean years of visits, so this search is worth more than most local decisions. Here's the page architecture that wins it, and the cost.
- $50 CAD or $38 USD per page, 10-page floor
- No contracts, 30-day guarantee
- Senior Canadian team, Google Partner
The query set that fills a new-patient calendar
This is a local search with a long-term payoff.
Local, care-type-specific queries
Searches like “obgyn near me” and “obgyn accepting new patients near me” sit alongside “prenatal care near me,” “well woman exam near me,” and “fertility doctor near me,” each pulling a different kind of patient with a different urgency.
The page set that wins those searches
A page for prenatal and obstetrics, a page for well-woman exams, a page for gynecology, a fertility consultation page, a menopause care page, and a new-patient and insurance-acceptance page, since each care type answers a different question.
The compliance constraint
HIPAA in the US and PIPEDA or PHIPA in Canada keep patient data out of ad and analytics platforms, and pages describe care in general terms rather than making outcome claims about pregnancy or fertility results.
Reviews and the map pack reality
Reviews, stated insurance acceptance, and a sense of warmth decide the booking as much as clinical reputation does, since choosing an OB/GYN is a deeply personal decision most women don't make on price alone.
What a page buys an OB/GYN practice.
The first ten pages we'd write
Prenatal and obstetrics, well-woman exams, gynecology, a fertility consultation page, a menopause care page, an insurance-acceptance and new-patient page, physician bios, a high-risk pregnancy page, a birth control consultation page, and a “choosing an OB/GYN” guide.
How progress gets measured
Rank for each care-type term is checked monthly and kept apart, with new-patient bookings tallied by care type, since a prenatal patient carries far more years-long value than a single well-woman exam.
What this does not cover
Ad spend and Google Ads management carry their own separate quote. No page will imply a guaranteed pregnancy or fertility result, and clinical records or insurance billing stay with your practice.
How it works alongside Google Ads
These searches sit inside tighter healthcare ad rules than paid campaigns can fully reach, so the care-type pages that rank organically carry more of the new-patient load than they would in a less-regulated niche.
How an OB/GYN SEO plan gets built.
01
Audit the practice and the local field
The audit opens with your Google Business Profile, whether each care type has its own page yet, and how nearby practices currently place on those exact searches.
02
Publish the care-type pages
Your highest-volume care types ship first, insurance acceptance and physician bios spelled out plainly in that same release.
03
Report and expand
Rank and new-patient source, split by care type, land in your report monthly, with pages added as services or the provider roster grows.
SEO for OB/GYN practices: FAQ.
Ten pages at $50 CAD or $38 USD each sets the floor, landing most practices around $500 CAD or $380 USD a month, no charge to set up, no contract.
Yes. A prenatal patient and a well-woman exam patient are searching different terms with different urgency, so separate pages answer each question directly instead of one general page trying to cover both.
Usually it's a clearer statement of insurance acceptance, more recent reviews, or a page dedicated to the exact care type someone typed in, something your site may still be missing. All three get checked before we scope anything.
We describe the care you provide plainly, but we won't write content implying a guaranteed outcome for pregnancy or fertility treatment, since that's not something any practice can promise and healthcare advertising rules don't allow it.
Most practices see rank movement by month 3 or 4, and new-patient flow steadies out around month 6 as reviews and pages accumulate together. Google Ads can help fill the gap, within what healthcare ad rules allow.
Get the page plan built for your OB/GYN practice.
Tell us the care types you offer and your service area, and a priced plan is ready within one business day.