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Platforms / Klaviyo

A Klaviyo agency that trusts your order data, not the dashboard.

Klaviyo is only as smart as the data it receives from your store. If onsite tracking is off or the catalog sync is stale, your abandoned cart email shows the wrong product and your segments miss half your buyers. We fix the data first, then build the flows and campaigns, and we check Klaviyo's revenue numbers against your actual orders.

  • No setup fee, month to month
  • 30-day you-don't-pay guarantee
  • Scoped proposal in one business day

What changes when Klaviyo runs your email

Four things we set up in Klaviyo before sending a campaign.

Store data and onsite tracking

The Shopify and WooCommerce integrations sync customers, orders and your product catalog. Browse and cart events like Viewed Product and Active on Site need Klaviyo's onsite tracking to be turned on as well. We place a test order and browse the store as a shopper, then confirm each event lands on the right profile.

The core flows

Welcome series, abandoned checkout, browse abandonment, post-purchase and winback are the flows most stores need first. Each one gets filters so a shopper who just bought does not also get a cart reminder. We write the copy, pull live product blocks from your catalog, and set smart sending so nobody gets flooded.

Email and SMS consent

Klaviyo tracks email and SMS consent separately, and they have different rules. In the US, text marketing needs clear written consent under the TCPA. In Canada, CASL covers commercial email and text messages. We build signup forms with the right consent wording for each channel and turn on double opt-in where it helps.

Attribution you can check

Klaviyo credits a sale to a message when it happens inside its attribution window after an open or click, and you can adjust that window in the settings. GA4 and Shopify count the same sale their own way. Klaviyo can add UTM parameters to links automatically, and we turn that on so GA4 sees email traffic by name.

What is easy in Klaviyo, and what needs a workaround.

Easy: segments from real behavior

You can segment by what people bought, how often, how recently and what they looked at. Predictive fields like expected next order date show up once your store has enough order history, which Klaviyo documents in its help centre. We build segments you will actually use, not dozens nobody opens.

Workaround: deliverability

Gmail and Yahoo now require bulk senders to authenticate their domain and offer one-click unsubscribe. We set up a branded sending domain with SPF, DKIM and DMARC in your DNS, then warm up sending to engaged profiles first, so your emails reach the inbox.

Workaround: profile-based billing

Klaviyo bills by the number of active profiles you store. Old imports and people who never open still count. We set a suppression rule for long-unengaged profiles, so your bill tracks the list that actually reads your email.

Out of scope

Brand design systems, product photography and a store rebuild are separate work. Paid ads are separate too, though we can run them alongside. When we do both, your Klaviyo segments can shape who sees Google and Meta ads, so past buyers are not paying for the same click twice.

How we start on your Klaviyo account.

01

Account audit

We check integrations, onsite tracking, sending domain, consent settings, live flows and your list's health.

02

Rebuild the core

Data fixes first, then the five core flows, signup forms and segments, each tested with a real profile.

03

Campaigns and review

Regular campaigns on a calendar you approve, with a monthly report that compares Klaviyo revenue to store orders.

Klaviyo agency questions.

Make Klaviyo work from clean data.

Tell us your store platform and list size. We will audit the account and send a written plan and price within one business day.

Keep exploring:

Email marketingKlaviyo flows setupKlaviyo account migrationKlaviyo to GA4 revenue attributionKlaviyo vs MailchimpShopify marketing agency