Turn plugin searches into installs & paid upgrades.

Google Ads runs 10% of your ad budget with a $600/month minimum, and none of your ad budget is marked up — the full amount goes straight to Google. SEO starts at $50 per page, with a 10-page minimum each month. A custom website is a one-time cost, with eight packages from $1,500 to $20,000+ depending on scope (see /websites for the full breakdown). There's no setup fee, and it's month-to-month with a 30-day guarantee. Tell us about your plugin and we'll send an exact plan in a free proposal within one business day.

If installs keep piling up on WordPress.org but upgrades stay flat, or you can't tell which channel actually produces paying customers, an agency usually pays for itself. We handle the upgrade funnel, paid and organic acquisition, and lifecycle email so your team can stay focused on the plugin. If your funnel already converts installs into revenue on its own, keep that engine running.

It owns every channel that turns installs into paying, renewing customers. SearchPod builds your pricing and upgrade pages, runs high-intent Google Ads aimed at buyers comparing plugins, wins the comparison and “best plugin for” queries people search outside the WordPress.org directory, and automates the email that nudges free users toward the upgrade — one team, one funnel.

Look for proof they understand this buyer: do they optimize for the free-to-paid upgrade or just downloads, can they trace an install back to a paying customer, and do they know the WordPress.org directory can't be bought into ranking higher? Then check ownership — your site, ad accounts, and data should stay in your name.

Paid campaigns usually produce the first purchase-ready clicks within a few weeks. Rankings for comparison and “best plugin for” queries take months to build, then keep compounding. Lifecycle email starts lifting your free-to-paid rate right away, so revenue grows while organic catches up.

We run the whole funnel — site, paid acquisition, SEO, AI search, and lifecycle email — so nothing falls between vendors, and we're judged on paid upgrades, not raw install counts. Pricing is public, contracts are month-to-month, and your site, ad accounts, analytics, and customer data stay yours from day one.

Our pricing is public — the pricing page lists the real starting price for every service — and your plan is scoped to your plugin and pricing model. Tell us about your plugin and we'll send exact pricing in a free proposal within one business day, no obligation.

On paid, renewing customers — never vanity install counts. We optimize the pricing and upgrade page for a clear free-to-pro path, then connect every purchase back to the campaign or page that produced it, so you can see your true cost per paying customer.

Yes. For freemium plugins listed on WordPress.org we build the upgrade funnel that turns free installs into paying customers. For premium-only plugins sold through your own site or a marketplace, we drive high-intent buyers straight to checkout. Most plugin businesses run both, and we build the system around how your buyers actually convert.

Yes. Everything lives in accounts your company owns — site, brand assets, ad accounts, analytics, and customer data. We're month-to-month, and if you ever leave, it all simply stays where it is.

Yes. We work inside the checkout and licensing stack you already use — Freemius, Easy Digital Downloads, WooCommerce, or your own system — so purchases, upgrades, and renewals flow into your existing tools and attribution stays clean from first click to paid.

Most plugin marketing sites and pricing pages go live in about 2–4 weeks. The pace mostly depends on how fast we get your feature list, screenshots, and feedback — you'll have a clear timeline before we start.

We don't touch your plugin's code or the directory's ranking algorithm directly, but slow or missing support replies are one of the fastest ways to lose a rating — we help you build the response workflows and documentation that keep users from leaving a frustrated review, and we put your strongest reviews to work in the content buyers see before they ever install.