Turn more job-site searches into booked lifts.

Our pricing is public and simple. Google Ads management is 10% of your ad budget with a $600 a month minimum — and your budget goes to Google in full, with no markup on ad spend. SEO is $50 per page, starting at 10 pages a month. Custom websites are eight one-time packages from $1,500 to $20,000+ (details at /websites). Setup is $0, plans are month to month with no contract, and there's a 30-day you-don't-pay guarantee. Ask for a free proposal and we'll send exact numbers within one business day.

If your schedule swings between a booked-out month and an empty one, or a bigger crane company outranks you in your own market, marketing pays for itself — one extra lift a month can cover it. We build the site, ads, SEO, and follow-up that keep qualified lifts coming in, so you can run the yard, not campaigns. Already booked out on referrals alone? You may not need us yet.

It keeps your schedule full from every channel contractors and facilities use to find a crane. SearchPod builds your website, runs Google Ads for lift-and-availability searches, handles local SEO and AI-search visibility, and automates follow-up and review requests — one connected system feeding your dispatch board.

That's a big part of the job. Bigger operators win by showing up everywhere and answering fast. No one can promise a ranking — but a local crane company has real edges a branch office doesn't: faster answers, flexible scheduling, and operators your customers already trust. We build the fleet pages, town pages, ads, and review engine that put those edges in front of contractors, so they call you directly.

Pick one that understands how safety-driven this decision is: they should highlight your certifications and insurance, track every call to a booked lift and its true cost, and leave you owning your website, ad accounts, and data. Skip generalists who treat a crane company like any local business, and ask exactly how they'd take on bigger operators in your market.

Google Ads can put booked lifts on the schedule within the first few weeks. SEO, AI search, and reviews compound over 3–6 months into jobs you're not paying per click for. Running paid and organic together from day one is the fastest steady path.

No. Your ad budget goes to Google in full. Our management fee is 10% of that budget, with a $600 a month minimum — that's the whole fee, and it's public on our pricing page.

One team runs your website, ads, SEO, AI search, email, and reviews — not five vendors pointing at each other. Every call and booked lift is tracked to its true cost, pricing is public, setup is $0, plans are month to month with no contract, and there's a 30-day you-don't-pay guarantee. You own everything we build.

That's where the steady money is. Alongside one-off callers, we target GCs, steel erectors, and industrial facilities, and build follow-up that turns a first lift into a standing account — so your schedule stays fuller through slow stretches too.

Call, form, and quote-request tracking go in on day one, with one-off jobs and standing accounts tracked separately. You'll always know your true cost per booked lift and which channels fill the schedule.

Yes — your insurance, safety history, and NCCCO-certified operators go front and center on your site and in your Google profile, because that's what a GC or facility manager checks before they hand over a high-liability lift.

Yes — all of it. Your website, brand, ad accounts, reviews, and customer data are yours from day one, and it all keeps working if we part ways. We're month to month with no contract; no proprietary platforms, no lock-in.