Catastrophic Injury Lawyer Marketing Agency Be findable for every catastrophic case type you take on.
TBI, spinal cord injury, burns, amputation, wrongful death.
- Separate, bar-compliant ad campaigns for TBI, spinal cord, burn, amputation, and wrongful-death searches
- Case-type pages built to answer the specific proof a family or referring attorney is looking for
- Reporting that breaks cost-per-signed-case out by case type, not one blended number
Prefer to talk? (519) 930-8818 — a strategist, not a sales script.
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High-intent search
“Catastrophic injury lawyer near me”
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New case inquiry
Call, intake form, or a referral from a firm that can't run it
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Case signed
Retainer signed on a six-figure-plus case
One team, every case type.
- Website
- Ads
- SEO
- AI Search
- Follow-up
- Reviews
- of your ad budget — our whole Google Ads fee
- 10% of your ad budget — our whole Google Ads fee A flat $600/mo floor either way, with every dollar of your budget still going to Google — we don't mark up spend.
- setup fees, month to month, no contract
- $0 setup fees, month to month, no contract Cancel whenever you want, and if the first 30 days aren't working for you, you don't pay for them.
- for your site, ads, SEO, AIO, email & reviews
- 1 team for your site, ads, SEO, AIO, email & reviews One team tracking every case type together, instead of five specialists who each only know their own.
Every price above is posted at /pricing — nothing on this page is a special or negotiated rate.
Where Cases Slip Away
Where a catastrophic-injury pipeline actually leaks.
A courtroom record doesn't put your firm in front of the next case on its own.
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Your intake line can't tell a catastrophic call from a routine one
Market “catastrophic injury lawyer” broadly enough and the phone starts ringing with everything from a sprained wrist to a traumatic brain injury.
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Your site only proves depth in one case type
A family dealing with paralysis, a family dealing with third-degree burns, and a family dealing with a wrongful death are all typing “catastrophic injury lawyer” into Google.
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Referring attorneys default to whichever name they already know
A solo practitioner who lands a T6 spinal injury case, a small firm with a client burned in a workplace fire, or a family-law attorney facing a wrongful-death estate all refer the case to whichever catastrophic-injury firm comes to mind first.
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Ad budget gets split five ways with nobody coordinating it
Running separate pushes for TBI, spinal cord injury, burns, amputation, and wrongful death without one team steering all five at once means overlapping keywords, duplicated spend, and no single view of which case type is actually converting into signed retainers.
Your growth engine
Five channels, aimed at whichever case type is searching.
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Custom Website
One page per case type
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Google Ads
Split by how the case started
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SEO
Ranks for the umbrella term and its variants
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AI Search
Named across every injury type
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Email Marketing
Follows a case for however long it runs
Signed cases across every case type
Google Ads · PPC
Google Ads for catastrophic injury lawyers. Show up for the case type they searched.
Separate ad groups for TBI, spinal cord injury, severe burns, amputation, and wrongful death, so a search for one case type never lands on a page built for another.
- A distinct campaign and landing page for each case type you take on
- Ad copy written around how that specific injury happened, not a generic “injury lawyer” pitch
- Spend reallocated toward whichever case type is actually converting into signed retainers
Sponsored
www.yourinjuryfirm.com
Catastrophic Injury Lawyers · Free Case Review
TBI, spinal cord, burn, amputation, and wrongful-death cases — one firm built to run any of them. Free, confidential case review. No fee unless you recover. Call now.
- Case Types We Handle
- Free Case Review
- How We're Paid
Call (714) 555-0198
www.competitor-injurylaw.com
Catastrophic Injury Lawyers
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Ferris Catastrophic Injury Law
You5.0 5.0 out of 5 stars, · 184
“They understood our son's brain injury wasn't something a settlement number alone could fix, and built the case around what his care actually costs.”
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Okafor & Vance Trial Group
4.9 4.9 out of 5 stars, · 146
“After the fire, we needed a firm that had handled burn cases before, not one learning on ours.”
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Prescott Injury & Wrongful Death Law
5.0 5.0 out of 5 stars, · 201
“They walked our family through the estate side of the claim, not just the lawsuit.”
Local SEO
Search visibility across case types. Rank for the case type, not just the umbrella term.
The map pack pulls from case-type signals as much as it does from the umbrella term itself.
- Google Business Profile categories and posts matched to each case type you take
- Case-type pages built to rank on their own, not just ride the umbrella term
- Review volume spread across case types instead of clustered on just one
High-Intent Visibility
What gets typed into Google the week everything changes.
The exact phrase varies by case type — “TBI lawyer,” “burn injury attorney,” “wrongful death lawyer near me” — but the moment is usually the same: someone just found out an injury isn't going to get better, and they're searching before they've even had time to process it.
Ranking across every case-type search
A sample of the umbrella and case-type terms your pages, ads, and content get built to compete for.
- catastrophic injury lawyer near me
- catastrophic injury attorney [your city]
- best catastrophic injury lawyer [your city]
- traumatic brain injury lawyer near me
- spinal cord injury lawyer near me
- severe burn injury attorney
- amputation injury lawyer near me
- wrongful death attorney near me
- life-altering injury lawyer
- catastrophic injury law firm near me
Google Search · Bing Search
What AI assistants say when asked
AI-search optimization (AIO) tuned so ChatGPT, Gemini, and Google's AI Overviews mention your firm by name — whichever case type the person asking is dealing with.
- “Who handles catastrophic injury cases near me?”
- “Which firm has experience with brain injury, paralysis, and burn cases in [your city]?”
- “Find a catastrophic injury lawyer near me with life-care-planning experience.”
- “Best attorney near me for a wrongful death claim tied to a workplace or car accident?”
- “Who's a good catastrophic injury lawyer for a case that also needs an economist and vocational expert?”
Google Gemini · ChatGPT · Claude (Anthropic) · Google AI Overviews · Perplexity
These are illustrative examples — actual keyword and prompt targeting is scoped to the case types you handle, your market, and your competitors. Rankings and AI-answer visibility build over months, not overnight, and neither is guaranteed.
Email Marketing
Staying in touch through a catastrophic case. Keep every case type's family in the loop.
A brain injury case and a wrongful death case don't move on the same timeline, but both can run for years, and both families need to hear from you before they start to wonder if you've forgotten them.
- Milestone-based updates timed to where that specific case type actually stands
- Reminders that get a scheduled consult to show up instead of no-showing
- Periodic outreach that keeps your firm top of mind across the referring bar, not just with the last firm that sent you a case
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Your case review is confirmed, Priya
Here's what we'll cover and what to bring when we talk.
Case Review -
Where your case stands today
A short update on what's happened and what's next.
Case Update -
Would you share how it went?
A quick review helps the next family find your firm.
Review Request
Proof, not promises
See what each case type actually costs to sign.
One dashboard breaks out cost, source, and outcome for every catastrophic case type running through your pipeline at once.
Lead & Case Tracking First contact, tagged by case type, through signing
Every inquiry gets logged with its case type and source the moment it comes in.
Attribution by case type
See which campaign, keyword, or referring attorney produced each inquiry and which case type it was, so budget shifts toward what's actually signing.
Follow-up that doesn't drop off
A family that isn't ready to sign this week keeps hearing from you until they are, so a six-figure case doesn't quietly go cold.
ROI Tracking Cost per signed case, by case type
Every signed case gets traced back to whichever campaign, page, or referral source actually produced it, broken out by case type.
Real cost per case
Ad spend, call volume, form fills, and signed retainers land in one view per case type, so you can see whether your cost to sign a burn case is climbing or falling.
Side-by-side case-type comparison
TBI, spinal cord, burn, amputation, and wrongful-death cases each get their own ROI line, so you can see at a glance which case type is worth the ad spend and which isn't.
Call Analysis No call gets missed, whatever the case type
A family calling about a brain injury and a family calling about a wrongful death are both usually calling more than one firm the same day.
Recorded and scored by outcome
Every call is recorded and scored for how the intake conversation actually went, so you can coach your team with real examples instead of guesses.
Instant text-back on missed calls
A call that goes to voicemail triggers an immediate text from your firm, so the caller hears from you before they dial the next name down their list.
Review Generation Proof spread across every case type
A family vetting a firm for a six-figure case reads reviews before they dial the number.
One well-timed request per case
When a case wraps up, that client gets a single, respectful ask for a Google review — not a mass campaign, and not before they're ready.
Every platform in one place
New reviews on Google and the major legal directories all surface in one inbox, so you can respond quickly and protect the name a family.
Our work
Six live sample sites. Yours gets a design all its own.
Samples from other niches
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Westbrook & Hayes LLP
Strategic counsel for complex matters · Legal
Open the live demo → -
Sterling Justice Law
No fee unless we win · Legal
Open the live demo → -
Aspen Family Law
Compassionate counsel for life's milestones · Legal
Open the live demo → -
Harbourlight Immigration Law
A clear path, step by step · Legal
Open the live demo → -
Cornerstone Capital
Fiduciary planning across generations · Finance
Open the live demo → -
Crescent Loans
Funded in 24 hours · Finance
Open the live demo →
Straight answers
Marketing for catastrophic injury lawyers, without the mystery
Pricing is public and doesn't change by case type. Google Ads runs 10% of your monthly ad budget, minimum $600/month, and none of your ad budget gets marked up — it goes straight to Google. SEO runs $50 per page each month, with a 10-page minimum. A new website is one of eight one-time packages, from $1,500 to $20,000+ (full breakdown at /websites). There's no setup fee and everything runs month to month. Send us a bit about your practice and expect a proposal back within a business day.
If most of what reaches your intake line is routine injury inquiries rather than the TBI, spinal cord, burn, amputation, or wrongful-death cases you actually want, or your site can't prove depth across those case types, an agency should pay for itself. We build the site, the compliant per-case-type ads, the SEO, and the referral-visible reviews that bring those cases in without you chasing them. If your docket is already full of the right cases, you may not need us yet.
It runs every channel that turns a catastrophic-injury search into a signed case, across every case type your firm handles. SearchPod builds your website with dedicated pages per case type, runs bar-compliant Google Ads split the same way, wins local and AI search for the umbrella term and its variants, and automates intake follow-up and review requests — one system, one team accountable for the whole thing.
Look for a team that treats “catastrophic injury” as several distinct case types, not one generic label — ask how they'd build proof for each one you take on, whether their ads stay bar-compliant, and whether they track a lead through to a signed, high-value case rather than stopping at a raw count. Confirm you'll keep ownership of your site, ad accounts, and data, and ask how they'd put your name in front of referring attorneys too.
There's no single statutory definition, but the label generally covers injuries severe enough to permanently change someone's ability to work and live independently — traumatic brain injury, spinal cord injury and paralysis, severe or disfiguring burns, amputation and limb loss, multiple-trauma cases, and wrongful death. We build pages, ads, and search visibility for each of those case types individually, not one generic injury bucket.
Paid search can get your firm visible within days of launch, before the medical picture is even final. Organic rankings, AI-search visibility, and review volume build more slowly — usually a few months before they're producing case flow on their own — which is why we run both from the start rather than waiting on one to prove out before starting the other.
Most agencies build one generic injury-lawyer site and point every case type at it. We build out each case type your firm actually handles — TBI, spinal cord, burns, amputation, wrongful death — as its own proof point, run by one team across website, ads, SEO, AI search, email, and reviews. Pricing is public, there's no contract, and your site, ad accounts, and data stay with your firm.
Yes. An inquiry only matters once it becomes a retainer. We track each one back to the campaign, page, or referral that produced it, broken out by case type, so you can see your real cost per signed case for a burn claim versus a wrongful-death claim — not just a blended average.
Yes. Every case-type page, ad, and review request is written to stay inside your bar's advertising rules — no outcome guarantees, no misleading result claims — across every case type you handle, not just the one your firm is best known for.
Yes. Firms that don't run catastrophic cases regularly tend to refer them out the moment they realize the expert costs or the years of litigation are more than they can carry, whatever the case type. We build your visibility so that when a referring attorney thinks “catastrophic injury,” your firm's name comes up first — not just for the one case type you're already known for.
Yes. Whatever your firm already runs for case management and intake — Clio, Filevine, Litify, or similar — your forms and call tracking connect directly to it, tagged by case type, so a new inquiry lands in front of the right attorney without a manual handoff.
Yes, entirely. Your website, ad accounts, brand assets, and client data belong to your firm — nothing is built on a platform you'd lose access to if we ever stopped working together.
That depends on which of the eight packages at /websites you choose and how many case-type pages you want built out at launch — a focused intake site moves faster than a full build covering TBI, spinal cord, burn, amputation, and wrongful-death pages individually. Setup costs nothing, and your proposal includes a firm timeline before work starts.
Free Proposal
Let's map your case-type pipeline.
Tell us which case types make up your docket and we'll send a plan built around that mix within one business day — $0 setup, month to month, 30-day guarantee.
- Pricing straight from our public rates, not a custom quote
- A free look at how your site ranks for each case type today
- A reply from a specialist within one business day
Month-to-month. You own your website, your ad accounts, and your data — always. Or call (519) 930-8818.
Request your free proposal.
Tell us which case types you handle — TBI, spinal cord, burns, amputation, wrongful death, or all of them — and we'll send back a plan built around your specific mix, plus a free look at your current site. No setup cost, no obligation.