Data Privacy Lawyer Marketing Turn breach and compliance searches into new clients.

Three cost lines make up most engagements: Google Ads at 10% of whatever you spend on ad budget monthly ($600/month minimum, and that ad budget itself is never marked up — it goes straight to Google), SEO at $50 per page with a 10-page monthly minimum, and a website as a one-time project, priced from $1,500 to $20,000+ across eight packages depending on scope (the full breakdown lives at /websites). None of it carries a setup fee, everything runs month-to-month, and a 30-day guarantee backs the whole thing. Send us a few details and an exact number comes back in a free proposal within one business day.

Depends on where your calendar comes from today. If it's mostly attorneys, cyber-insurance brokers, and the forensic firms who see an incident first — and you can't say for certain which one sent last month's best client — a direct channel is worth adding, because referrals are real but they're not a schedule. What we run instead is straightforward: a site, ad campaigns, search rankings, and follow-up aimed at companies searching for breach-response and compliance counsel on their own, so a slow referral month doesn't mean a slow month, period. If your network already keeps you booked, hold off.

A data privacy and cybersecurity lawyer advises companies on GDPR, CCPA/CPRA and the growing list of state comprehensive privacy laws, drafts privacy policies and vendor data processing agreements, runs data protection impact assessments ahead of a product launch, and guides companies through ransomware incidents, breach notifications, and regulator inquiries from a state attorney general or the FTC. Marketing has to prove that specific track record before a general counsel will pick up the phone.

Think of it as consolidation: instead of a web developer, a PPC freelancer, an SEO consultant, and a reviews app that don't talk to each other, one team owns your site, your Google Ads account, your search and AI visibility, and the follow-up emails and review requests that come after — and answers for how the whole thing performs, not just their one piece of it.

Three things matter more than a sales pitch: do they already understand what a DPIA or a breach-notification clock is, without a tutorial from you; can they show exactly which campaign produced last month's new clients, not just leads; and do you keep the site, ad accounts, and data if you ever leave. An agency that treats your firm like a plumber's website, or that builds your site on a platform you can't take with you, isn't a fit.

Two different clocks are running here. Ads can start producing calls within a couple of weeks, which is what matters if a company just discovered a breach and needs someone today. Organic growth is slower and more durable — expect your rankings to move somewhere around the 3-to-4-month mark, with the volume of leads that produces building out further, typically 6 to 8 months in. Most firms run ads and SEO together from day one specifically to cover that gap.

Two things, mainly: everything is coordinated by people who don't need a DPIA explained to them from scratch, and the business terms are unusually plain for this industry — public rates, no markup on whatever you spend with Google, no setup fee, and a straight month-to-month arrangement. Walk away at any point and your site, ad accounts, and client data walk out with you.

Yes, and most firms end up running both. A page and a campaign built around an active ransomware note or breach notification looks nothing like one built around a privacy-program build-out or a vendor DPA review — different keywords, different urgency, different call to action — so we build them separately and let you weight the budget toward whichever side of the practice you want to grow.

You will. From the first day, a call or a form is tagged to the campaign, keyword, or page that produced it — which means at any point you can see your real cost per new client and tell whether ransomware-driven inquiries or slower compliance work is actually paying for the marketing.

It can. Whatever you're already using for intake — Clio or another practice-management platform — is where we route calls, forms, and campaign leads, so nothing sits in a separate inbox waiting for someone to notice it before a filing deadline passes.

There's no version of this where we hold your assets hostage. The site, the brand work, the ad accounts, and every record of every client — all of it is titled to your firm from day one. Part ways with us and nothing needs migrating; it's already yours.

Two to four weeks is typical for a privacy and cybersecurity site built out with dedicated pages for GDPR, CCPA/CPRA, breach response, and vendor compliance — the range depends mostly on how fast you can turn around content and feedback on our end, and we map out the timeline with you before work starts, not after.

Yes. Alongside search and ads aimed at companies searching directly, we can build pages and outreach material aimed at the referral sources that route incident work — cyber-insurance brokers and forensic incident-response firms — so your firm stays top of mind when they're recommending panel counsel, not just when someone finds you cold.