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Cost dossier 7 min read Updated September 23, 2026

What we quoted a security guard company for a full marketing bundle

In short

One flat number, $1,000 USD every month, covers a rebuilt website, hosting, maintenance, SEO, email marketing, Google Ads management, and analytics for a small, single office security guard company in the Houston metro area. Sent September 1, 2026, with no ladder or step up tier anywhere in the deal.

Key facts

  • Every service in this deal, a rebuilt website, hosting, SEO, email, Google Ads, and analytics, was folded into one flat $1,000 USD monthly number for a single office security guard company in the Houston metro area, sent September 1, 2026.
  • That one number bundles six things: a rebuilt website, hosting and maintenance, SEO, email marketing, Google Ads management, and analytics.
  • The company runs only three service lines, armed guards, unarmed guards, and fire watch coverage, out of one office, which is part of why the deal fit inside one flat fee rather than a tiered plan.
  • The company's site carried no schema markup, no insurance or bonding statement, and empty image descriptions on nearly every photo, all fixed inside the same rebuild rather than billed as add ons.
  • Two different design directions were built and shown alongside the quote, but only one price applied no matter which direction the company chose.

The business behind this proposal

This proposal was written for a small, privately owned security guard company operating out of a single office in the Houston metro area of Texas. The company runs three service lines: armed guard coverage, unarmed guard coverage, and fire watch for active construction or fire code situations. Its client base leans heavily toward apartment communities and property managers rather than one off event bookings.

The company had no social media presence, published no insurance or bonding claim anywhere on its site, and listed a license number only as a single line in the footer. Its existing site ran on a website builder platform rather than a custom build, with a logo and color scheme the company clearly cared about but that the surrounding pages did not carry through consistently.

What was actually proposed

The offer bundled a full custom website, ongoing hosting and maintenance, search engine optimization, email marketing, Google Ads management, and analytics into a single monthly retainer. Nothing was billed as a separate line item inside that number, and no tier or ladder was attached to future results.

Alongside the priced offer, two different visual directions for the new site were built for the company to choose between: one that sharpened the company's own dark, monochrome look with a single accent color, and a second, more corporate direction modeled on how larger national security firms present themselves online. The price did not change based on which direction the company preferred.

The price and how it breaks down

September 1, 2026 is the date on this quote, written in US dollars: $1,000 flat, every month, covering every service listed above. No separate one time build charge sits on top of it, no step up tier waits for new clients or revenue, and no ladder of any kind runs through this particular deal.

That single number sits close to SearchPod's own published Google Ads management minimum of $600 a month by itself, which is a sign the fee was built as one bundle price for a small operation rather than several services stacked and totalled up.

What kept this a flat, modest fee

A few things kept the price simple rather than tiered. The company operates from one office with three clearly bounded service lines, none of which needed a booking system, an online store, or a multi location build. The existing site's problems were fixable rather than structural: missing schema markup, blank image descriptions on most photos, and no stated insurance or bonding claim, all things a rebuild resolves directly rather than through ongoing experimentation.

The exact monthly ad spend the company would run through Google Ads was left open rather than fixed inside this number, since SearchPod's public pricing charges ad management as a percentage of whatever budget a client sets, with a stated minimum, rather than folding a guessed ad budget into a flat retainer.

Where this proposal stands

This proposal was sent to the business on September 1, 2026, after a demo call the same week. The dossier behind this page reports the send but does not state that the company accepted the offer, so this page reports it the same way: sent, not signed. Treat the $1,000 figure as one real quote for one small, single office company on one date, not a rate card for every security firm.

Related questions

What follows comes from an actual SearchPod proposal, stripped of any detail that could identify the business or the person behind it. Treat the dollar amount as a historical quote tied to one date, not a live rate card.

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