SEO Software Marketing Agency Turn “[competitor] alternatives” searches into trials that actually convert.

Google Ads management is 10% of your monthly ad budget, $600/month minimum, with no markup added on top of what you spend with Google. SEO runs $50 per page, 10-page minimum. A custom site or landing-page build is one of eight one-time packages between $1,500 and $20,000+, detailed at /websites. There's no setup fee and no contract — tell us about your tool and a scoped, priced proposal lands in your inbox within one business day.

If free trials sign up and never convert, if your own site doesn't rank for your category term, or if pipeline still depends on your founder's LinkedIn posts, closing any one of those usually pays for the engagement. We build the comparison pages, run the paid and organic acquisition, and write the onboarding email — your team stays on the roadmap. If trials already convert on their own, that's not broken; leave it alone.

It runs the pages, the ads, the organic rankings, and the onboarding email that turn a marketer evaluating your tool into a paying seat. SearchPod builds the product and comparison pages, runs Google — and LinkedIn, if you sell to agencies — against “alternatives to” searches, gets your own site ranking for its category, and automates the email sequence that gets a free signup to a first tracked keyword. One team, one number to judge us on.

Ask if they optimize for trial-to-paid or just for clicks. Ask if they can trace a signup back to what it cost to win. And since your own buyers are SEO people, ask to see the agency's own rankings — a shop that can't rank its own site for its own services is a bad bet to rank yours. Whoever you pick, keep your site, ad accounts, and data in your company's name.

Paid campaigns typically produce trial signups within a few weeks. Rankings for comparison and “alternatives to” queries take about 3–4 months to build, with organic leads following by month 6–8 as the ranking work compounds. Onboarding email starts lifting trial-to-paid from week one, since it's working the signups you've already captured, not waiting on rankings.

One team runs the site, the ads, the SEO, the AI search, and the onboarding email, so nothing gets lost between vendors — and we're judged on trials and paid seats, not sessions. Pricing is public, there's no long-term contract, no setup fee, and your site, ad accounts, and customer data stay in your company's name from the start.

The starting price for every service is already public on our pricing page. What changes between proposals is scope — how many comparison pages your category needs, how crowded your “alternatives to” searches already are, and whether you're selling to solo marketers, agencies, or both. Tell us about your tool and a real, priced plan follows within one business day.

Trials and paid seats — traffic that doesn't convert doesn't matter to us either. We build landing pages and CTAs around a no-credit-card trial, then trace every signup back to the ad, keyword, or article that produced it, so you know your real cost per trial and which channel actually turns into renewing seats.

Yes. For self-serve tools we build the free-trial funnel — comparison pages, a fast path to a first tracked keyword, and upgrade email timed to plan limits. For platforms sold to agencies we build around multi-seat pricing, white-label reporting, and demo requests aimed at agency owners buying for their whole client roster. Most SEO tools sell to a mix of both, and we scope around how yours actually sells.

We treat your own site's rankings as part of the pitch, not a side project, because your buyer is an SEO professional who will check. We work your category and comparison terms the same way we'd work them for any client — the goal is your own domain showing up where a shopping SEO would expect to find it, not just a report that says traffic went up.

Yes. Your site, brand assets, ad accounts, analytics, and customer data live in accounts your company controls. There's no long-term contract, and if you ever leave, everything simply stays put.

Yes. We work inside HubSpot, Salesforce, or whatever CRM you already run, plus your own product usage data where it's useful, so trial signups and upgrades flow into one pipeline and attribution holds from the first ad click to a paid seat.

Most SEO tool sites and landing pages go live in about 2–4 weeks. The pace mostly depends on how fast we get your product screenshots, pricing tiers, and feedback back to us — you'll have a clear timeline before any work starts.