Turn more searches into signed clients.

Our pricing is public and simple. Google Ads management is 10% of your ad budget with a $600/mo minimum, and there's no markup on ad spend — your whole budget goes to Google. SEO is $50 per page, starting at 10 pages a month. Custom websites are eight one-time packages from $1,500 to $20,000+ (details at /websites). $0 setup, month to month, and a 30-day you-don't-pay guarantee. Tell us about your practice and we'll send exact numbers in a free proposal within one business day.

If your client list depends entirely on referrals from coaches, trainers, and other agents, or you can't tell which channel produced last month's new clients, an agency pays for itself. We build the site, ads, SEO, and review engine that reach athletes and families searching for a lawyer directly — so you spend your time on deals, not marketing. Already at capacity through your referral network? You may not need one yet.

It handles every channel that produces signed sports-law clients. SearchPod builds your site and brand, runs Google Ads for contract-review and NIL searches, wins local and AI search, and automates follow-up and reviews — one connected system feeding your intake, with one team accountable for all of it.

Pick one that understands the niche: tracking that ties every new client to its source, copy that explains the difference between a lawyer and a certified agent, and you keeping ownership of your site, ad accounts, and data. Skip generalists who treat your firm like any local business. Ask how they prove ROI in signed clients, not leads.

Google Ads can start bringing in inquiries within the first few weeks — useful before a signing period or the draft closes the window. SEO, AI search, and reviews compound over 3–6 months into a steady stream of clients you don't pay per click for. Running paid and organic together from day one is the fastest, most stable path.

Your website, ads, SEO, AI search, email, and reviews run as one connected system — not five vendors blaming each other. Every new client is tracked to its true cost, and our pricing is public — the pricing page lists real starting prices. Month-to-month, no lock-in, and you own your site, ad accounts, and client data.

Yes. A bar-licensed lawyer handling contract review, NIL deals, or disputes isn't automatically a league-certified agent authorized to negotiate a pro contract under the NFLPA, NBPA, NHLPA, or MLBPA — and that mix-up costs firms real leads. We help your site explain exactly what you're licensed and certified to do, so the right prospects reach out instead of bouncing to whoever's clearer online.

Yes. Bar rules restrict outcome guarantees and some testimonials, and many states regulate athlete-agent advertising directly under the Uniform Athlete Agents Act. Every ad, page, and review request is built compliant from the start, so your marketing reaches clients without putting your license or certification at risk.

Yes. From day one, every call and form is tracked to its source, so you know your true cost per signed client — and whether NIL work, contract review, or dispute matters bring your most valuable engagements.

Yes. Your forms, call tracking, and campaigns plug into your intake process or legal CRM — Clio, Lawmatics, or similar — so every inquiry lands where your team can respond fast, even during a busy signing window.

100%. Your website, brand assets, ad accounts, and client data stay yours — no proprietary platforms, no lock-in. If we ever part ways, everything leaves with your firm.

Most sports law sites — with practice-area pages for contract negotiation, NIL, and dispute work — launch in about 2–4 weeks, depending on scope and how fast content and feedback come back. You get a clear timeline up front and updates at every stage.