Turn high-intent searches into demos & trials.

Our pricing is public and simple. Google Ads management is 10% of your ad budget with a $600/mo minimum — and no markup on ad spend, so your budget goes to Google in full. SEO is $50 per page, starting at 10 pages a month. Custom websites are eight one-time packages from $1,500 to $20,000+ (details at /websites). Setup is $0, everything is month to month with no contract, and if you're not happy with your first 30 days, you don't pay. Tell us about your platform and we'll send exact numbers in a free proposal within one business day.

If trials start but companies never fully roll out, cost per demo keeps climbing, or your growth still depends on referrals and conference booths, closing one of those gaps usually covers the fee. We handle the landing pages, paid and organic acquisition, and onboarding email so your team can stay on the product. If demos and trials are already growing and renewing on their own, keep that engine running.

It owns every channel that produces demos, trials, and renewals. SearchPod builds your site and landing pages, runs high-intent Google Ads aimed at HR leaders evaluating your category, wins the comparison and AI-search queries buyers use to shortlist HR software, and automates onboarding and renewal email — one team, one pipeline.

Look for proof they understand your buyer: do they know the difference between a small business owner buying self-serve and an HR director running a sales-assisted evaluation, can they trace a signup to its real cost, and do they understand what a buyer actually checks before signing, like payroll integrations and compliance? Then check ownership — your site, ad accounts, and data should stay in your name. Ask any candidate how they'd lift your trial-to-paid rate; a vague answer tells you everything.

Paid campaigns usually produce the first demo requests and trials within a few weeks. Rankings for category and comparison queries take months to build, then keep compounding. Lifecycle email starts lifting your trial-to-paid rate from week one, so growth continues while organic catches up.

We run the whole funnel — site, paid acquisition, SEO, AI search, and lifecycle email — so nothing falls between vendors, and we're judged on demos, trials, and renewals, not traffic. Pricing is public, contracts are month to month with $0 setup, and your site, ad accounts, analytics, and customer data stay yours from day one. If you're not satisfied in your first 30 days, you don't pay.

Our pricing is public — the pricing page shows the real starting price for every service — and your plan is scoped to your product and how you sell it, whether that's self-serve trials or a sales-assisted enterprise pitch. Tell us about your platform and we'll send exact pricing in a free proposal within one business day, no obligation.

On demos, trials, and renewals — never vanity traffic. We optimize landing pages and CTAs for signups, then connect every trial back to the campaign that produced it, so you can see your true cost per demo and which channel actually produces renewals.

Yes. For small business buyers we optimize the self-serve trial funnel — landing pages, free trials, and activation email. For mid-market and enterprise buyers we drive demo requests and support a longer, sales-assisted evaluation. Most HRIS companies sell to a mix of both, and we build the system around how your buyers actually decide.

We're not a compliance or payroll service, but we know how much multi-state payroll tax rules, I-9 and ACA compliance, and clean integrations with payroll and benefits carriers matter to a buyer evaluating HR software — so we make sure that information is easy to find and clearly presented across your site and sales materials. Any specific compliance claims should still go through your own product and legal team.

Yes. Everything lives in accounts your company owns — site, brand assets, ad accounts, analytics, and customer data. We're month to month, and if you ever leave, it all simply stays where it is.

Most HRIS software sites and landing pages go live in about 2–4 weeks. The pace mostly depends on how fast we get your product story, screenshots, and feedback — you'll have a clear timeline before we start.