Turn high-intent searches into demos & signed accounts.

Our pricing is public and simple. Google Ads management is 10% of your ad budget with a $600-a-month minimum, and none of it is marked up — your full budget goes to media. SEO is $50 per page, starting at 10 pages a month. If you need a new site or demo-request pages, custom websites are eight one-time packages from $1,500 to $20,000+ (see /websites for details). Setup is $0, everything is month-to-month with no contract, and a 30-day guarantee means if you're not happy, you don't pay. Tell us about your platform and we'll send exact numbers in a free proposal within one business day.

If demos aren't converting to signed accounts, cost per qualified demo keeps climbing while a buying committee forms, or growth still depends on analyst relationships and conference booths, yes — closing one of those leaks usually covers the fee. We handle the site, paid and organic acquisition, and onboarding email so your team can stay on the product. If pipeline is already growing and renewing on its own, keep that engine running.

It owns every channel that produces demos, pilots, and renewals. SearchPod builds your site and demo-request pages, runs high-intent Google plus LinkedIn ads aimed at CHRO and HR technology titles, wins the category, analyst, and comparison queries buyers use to shortlist a platform, and automates onboarding and expansion email — one team, one pipeline.

Look for proof they understand this buyer: do they optimize for booked demos and signed accounts or just clicks, can they trace a demo through a security-review-heavy enterprise sales cycle to CAC, and do they know the difference between an HCM suite, an HRIS, and a point-solution HR tech tool? Then check ownership — your site, ad accounts, and data should stay in your name. Ask any candidate how they'd get a cautious CHRO to book a call; a vague answer tells you everything.

Paid campaigns usually produce the first demo requests within a few weeks. Rankings for category, analyst, and “alternatives to” queries take months to build, then keep compounding. Because an enterprise HCM deal involves a security review, integration checks, and a pilot before a company-wide rollout, expect pipeline to build steadily rather than all at once; we track it from first click to signed account so you can see it happening.

We run the whole funnel — site, paid acquisition, SEO, AI search, and lifecycle email — so nothing falls between vendors, and we're judged on booked demos and signed, renewing accounts, not traffic. Pricing is public, contracts are month-to-month, and your site, ad accounts, analytics, and customer data stay yours from day one.

Our pricing is public — the pricing page shows the real starting price for every service — and your plan is scoped to your product, price point, and sales cycle. Tell us about your platform and we'll send exact pricing in a free proposal within one business day, no obligation.

On booked demos, pilots, and signed accounts — never vanity traffic. We optimize landing pages and CTAs for demo requests, then connect every pilot back to the campaign that produced it, so you can see your true CAC and your demo-to-signed rate by channel.

Yes. For self-serve HR tech tools we optimize the free-trial and quick-setup story for small HR teams. For enterprise HCM suites we speak to security, integrations, and a multi-department, phased rollout. Most HR tech companies sell to a mix of both, and we build the campaigns and pages around the story your buyer actually cares about.

Yes. Everything lives in accounts your company owns — site, brand assets, ad accounts, analytics, and customer data. We're month-to-month, and if you ever leave, it all simply stays where it is.

We're not an analyst-relations or PR firm, but we know how much Gartner and Forrester coverage, RecruitingDaily and HR-tech trade press, and peer-review sites like G2 and TrustRadius matter to this buyer — so we make sure that proof is easy to find and clearly presented across your site and campaigns. Formal analyst briefings should still go through your own AR team.

Most HR tech and HCM sites and demo-request pages go live in about 2–4 weeks. The pace mostly depends on how fast we get your product story, screenshots, and feedback — you'll have a clear timeline before we start.