Orthopedic Patient Growth
Turn more local searches into booked orthopedic patients.
SearchPod runs your website, Google Ads, SEO, AI search, follow-up, and reviews as one system — built to book more of the procedures you want to grow.
- Campaigns focused on your highest-value procedures
- Procedure pages built to turn clicks into booked visits
- See every step from first search to scheduled visit
Prefer to talk? (519) 930-8818 — a strategist, not a sales script.
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High-intent search
“Orthopedic surgeon near me”
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New patient inquiry
Call, form, or booking click
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Visit booked
Slotted into your schedule
One team. One growth system.
- Website
- Ads
- SEO
- AI Search
- Follow-up
- Reviews
- setup fees, month to month
- $0 setup fees, month to month No contract and no setup cost — we have to keep earning your business every month.
- can cover months of marketing
- 1 case can cover months of marketing Joint replacement and sports-injury cases are among the highest-value visits in outpatient care, so winning even one from a search can pay for the whole campaign.
- for your site, ads, SEO, AIO, email & reviews
- 1 partner for your site, ads, SEO, AIO, email & reviews No juggling five vendors who don't talk to each other.
Results vary by market, case mix, and competition.
Why Growth Stalls
Why orthopedic practices leave high-value cases on the table.
Being a skilled surgeon doesn't fill next month's schedule. These are the four leaks we plug.
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Referrals alone can't carry your case volume
PCPs, ERs, and physical therapists are a great referral base, but you can't control when they slow down.
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You don't know your true cost per case
Most practices can't say what a new joint-replacement or sports-injury patient costs to win, or which channel brought them in.
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High-value cases go to whoever shows up first
Joint replacement and sports-injury cases are some of the highest-value visits in outpatient care.
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Your website looks fine but doesn't convert
A slow site with no clear way to request an appointment is a leak — patients in pain browse, then call the next practice on the list.
Your growth engine
A fuller schedule, from five channels working as one.
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Custom Website
Made to book
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Google Ads
In-market patients
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SEO
Win the map pack
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AI Search
Named by AI tools
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Email Marketing
Keeps patients on track
A fuller schedule
Google Ads · PPC
Google Ads for orthopedic practices. Jump to the top of Google — today.
Reach patients the moment they search for knee, hip, shoulder, or sports-injury care. Ads and landing pages built to book — with every click and call tracked.
- Targeted to your highest-value procedures and neighborhoods
- One landing page per procedure, built to book the visit
- Every call and booking traced to the ad that earned it
Sponsored
www.yourorthopracticename.com
Orthopedic Surgeons Now Booking · New Patients Welcome
Board-certified care for joint, sports, and injury needs. Free consult & transparent pricing. Same-week appointments available.
- Joint Replacement
- Sports Medicine
- Same-Day Injury Care
Call (617) 555-0142
www.competitor-ortho.com
Affordable Orthopedic Care
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Summit Orthopedic & Sports Medicine
You5.0 5.0 out of 5 stars, · 124
“I tore my ACL and they got me in for surgery within the week.”
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Riverside Joint & Spine Center
4.9 4.9 out of 5 stars, · 286
“Explained every option before my knee replacement — no pressure at all.”
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Peak Performance Orthopedics
5.0 5.0 out of 5 stars, · 341
“Got me back to running months faster than I expected.”
Local SEO
Search engine optimization. Get found in your prime local market.
When someone searches “orthopedic surgeon near me” or “knee doctor,” the map pack decides who gets the call.
- Top-of-map rankings for your highest-value procedures
- Pages for each nearby suburb and neighborhood you serve
- Fresh reviews and authority that lift you up the map pack
High-Intent Visibility
The searches we win for your practice.
We aim your practice at the moments patients are ready to book — on Google and in the AI assistants they now ask for an orthopedic surgeon. Here are samples of the high-intent searches we work to win.
Page one of Google & Bing
The procedure and “near me” searches we build your site, ads, and content to win — paid and organic.
- orthopedic surgeon near me
- knee doctor near me
- shoulder specialist near me
- sports medicine doctor near me
- ACL surgery [your city]
- knee replacement surgeon near me
- rotator cuff surgeon near me
- hip replacement near me
- sports injury clinic near me
- best orthopedic surgeon near me
- orthopedic urgent care near me
- hand and wrist specialist near me
Google Search · Bing Search
Recommended by AI search
AI-search optimization (AIO) so assistants name your practice when someone asks for an orthopedic specialist nearby.
- “Who's the best orthopedic surgeon for knee replacement near me?”
- “Recommend a top-rated sports medicine doctor in [your city].”
- “Where can I get ACL surgery in [your city] with great reviews?”
- “Find an orthopedic urgent care open now near me.”
- “Best shoulder specialist near me accepting new patients?”
Google Gemini · ChatGPT · Claude (Anthropic) · Google AI Overviews · Perplexity
These are examples — the exact terms come from your procedure mix, market, and competitors. Rankings and AI visibility build over time, not overnight.
Email Marketing
Email marketing for orthopedic practices. Keep patients on track, before and after surgery.
Your existing patients are your cheapest growth. Automated pre-op instructions, post-op check-ins, and recall bring patients back for their next joint or injury — with zero extra work for your team.
- Pre-op and post-op sequences that cut no-shows and confusion
- Recovery check-ins and review requests on autopilot
- Recall emails that bring patients back for their next injury
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Your pre-op checklist, James
Everything to prep for your knee replacement — download and print.
Pre-Op -
How's your recovery going?
A quick check-in after your procedure, plus your physical therapy timeline.
Post-Op -
Time for your follow-up visit
It's been a while since your last visit — here's an easy way to book.
Recall
Proof, not promises
Track every lead, call, and dollar.
One dashboard shows how every channel turns into booked patients — what’s working, what it costs, and what to do next.
Lead Tracking Every inquiry followed up
Every would-be patient — from a form, an ad click, or a phone call — is captured and followed up automatically. Nobody who almost booked slips away quietly.
See each patient's source
Every inquiry shows the ad, keyword, or page that produced it — so you fund what fills your schedule and cut what doesn't.
Follow-up on autopilot
Patients who don't book right away get friendly email and text nudges until they're ready — no front-desk chasing required.
ROI Tracking Proof of what pays off
We tie every booked visit to the campaign that produced it, so you know your real cost per new patient — and can shift budget to the procedures that earn the most.
Your cost per new patient
Ad spend, calls, and bookings roll into one number — what a new patient costs you, and which way it's trending.
Procedure-level ROI
Joint replacement, sports-injury, and spine cases are tracked apart from routine visits, so you see which high-value work your marketing really wins.
Call Analysis No bookable call lost
Most patients still call before they book — and a fumbled call is a lost case. We record and score every call, so you can rescue the ones that didn't book and coach your front desk.
Every call scored
Each call is graded on whether it booked, so you can spot the patterns that lose patients and fix them fast.
Text-back in seconds
An unanswered call triggers an instant text from your practice — reaching the patient before the group down the street can.
Review Generation Proof that fills your schedule
In orthopedics, reviews decide who gets the call — and they feed both Google rankings and AI answers. We ask recovered patients at the right moment, so the stars keep coming.
Asks at the right moment
After a successful recovery, each patient gets one friendly text or email asking for a Google review — a steady drip of fresh 5-star proof.
Every review watched
New reviews across Google and beyond land in one feed, so you can reply fast and protect the rating patients judge you by.
Our work
Six live sample sites. Yours gets a design all its own.
Samples from other niches
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Lakeshore Cardiology
Specialist credibility, patient warmth · Healthcare
Open the live demo → -
Express Care Group
In, out, no surprises · Healthcare
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Atrium Health Society
Primary care, reimagined · Healthcare
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Aurora Mind Health
Therapy that fits your life · Healthcare
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Sanctum Therapy
Therapy in your pocket · Healthcare
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Stride Movement Clinic
Move better. Stay better. · Healthcare
Open the live demo →
Straight answers
Marketing for orthopedics & sports medicine, without the mystery
Our pricing is public and simple. Google Ads management is 10% of your ad budget with a $600 a month minimum — and your full budget goes to Google, with no markup from us. SEO is $50 per page, starting at 10 pages a month. Custom websites are one-time packages from $1,500 to $20,000+ (details at /websites). Setup is $0 and everything is month to month. Tell us about your practice and we'll send a free proposal within one business day.
If your schedule depends on a thinning referral network, or joint-replacement and sports-injury cases are going to the practice down the street, an agency pays for itself. We build the site, ads, SEO, and review engine that bring patients to you directly — month to month, so we have to keep earning it. If referrals already keep your schedule full, you may not need us yet.
One team runs everything that brings patients to a specialist: your website and provider bios, Google Ads for the procedures you want to grow, local SEO and AI-search visibility, and the follow-up and review flows that keep patients on track from consult to recovery. It all feeds one appointment calendar and one report.
Look for one that understands specialty care: they should track cost per case, not just clicks, separate high-value procedures like joint replacement from routine visits, publish real pricing, and let you keep ownership of your site, ad accounts, and patient data. If an agency treats your practice like a generic local business, keep looking.
Google Ads can put you in front of patients searching right now within weeks. SEO, AI search, and reviews build over 3–6 months into visibility you don't pay per click for — while your referral relationships keep the schedule steady in between.
One team runs your website, ads, SEO, AI search, email, and reviews instead of five vendors pointing at each other. Our pricing is public, you stay month to month with no contract, setup is $0, and you own your site, ad accounts, and patient data. If you're not satisfied in your first 30 days, you don't pay.
That's where we focus the most. These cases are among the highest-value visits in outpatient orthopedic care, so we build campaigns, procedure pages, and content specifically aimed at patients searching for knee, hip, shoulder, and sports-injury care — not just routine follow-ups.
10% of your ad budget, with a $600 a month minimum. Your full budget goes to Google — we add no markup on ad spend. Every call and form is tracked, so you can see exactly what your ads bring in.
SEO is $50 per page, starting at 10 pages a month. We use those pages to rank you for the procedures and neighborhoods you want — joint replacement, sports medicine, hand and wrist, spine, or general orthopedic care — plus your Google Business Profile.
Custom websites are eight one-time packages from $1,500 to $20,000+, depending on size and features — full details at /websites. Setup is $0, and the site is built around your providers and procedures with a clear way to request an appointment.
Yes. Referrals from primary care, urgent care, and physical therapy are valuable, and we're not here to replace them — we build the direct-search channel alongside your existing relationships, so your schedule doesn't depend on any one source.
Yes — 100%. Your website, brand assets, ad accounts, and patient data belong to your practice from day one. If we ever part ways, everything leaves with you.
Free Proposal
Let's fill your schedule.
Tell us about your practice and we'll map the plan to fill your schedule — site, campaigns, and the tracking behind them.
- A custom plan with real, public pricing
- A free audit of your site and rankings
- A real specialist replies within one business day
Month-to-month. You own your website, your ad accounts, and your data — always. Or call (519) 930-8818.
Request your free proposal.
Tell us about your practice and we'll send a plan to win more joint replacement, sports-injury, and new-patient cases — plus a free audit of your current site. $0 setup, month to month, 30-day guarantee.