Radon Mitigation Marketing Agency Turn a high reading and a closing deadline into booked tests and mitigation installs.
One team handles your site, ads, SEO, AI visibility, follow-up, and reviews.
- Campaigns built for the install, since that's where the real money is — not just the test
- A site that gets a homeowner from a scary number to a booked visit in two taps
- A clear line from the opening search to a clean post-mitigation retest, tracked the whole way
Prefer to talk? (519) 930-8818 — a strategist, not a sales script.
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The late-night search
“Radon mitigation near me”
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A new inquiry lands
Call, form, or booked online
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Test or install on the books
Goes straight to your crew's calendar
One team. Every channel connected.
- Website
- Ads
- SEO
- AI Search
- Follow-up
- Reviews
- is the EPA action level that turns a reading into a phone call
- 4.0 pCi/L is the EPA action level that turns a reading into a phone call We market to both sides of that number — the buyer racing a closing, and the homeowner staring at a report that just crossed it.
- is the real fork in this business
- Kit vs. system is the real fork in this business Anyone can buy a $15 charcoal kit at a hardware store. The licensed sub-slab install is the job — and the money — a homeowner can't do alone.
- handling your website, ads, SEO, AI visibility, email & reviews
- 1 partner handling your website, ads, SEO, AI visibility, email & reviews One point of contact instead of five vendors who never talk to each other.
Numbers above are illustrative — actual results depend on your market, service mix, and local competition.
Where Jobs Slip Away
Why solid radon companies still leave jobs on the table.
Good testing and mitigation work doesn't sell itself. Here are the four gaps that let bookings slip past you.
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You're not in the results when a reading crosses 4.0
A home inspector's short-term test comes back at 6 or 8 pCi/L, or a mail-in lab result lands in someone's inbox, and they search “radon mitigation near me” the same night.
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A $15 hardware-store kit undercuts the test, not the system
Any homeowner can grab a charcoal test kit off a shelf and mail it in.
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A handful of inspectors decide whether your phone rings
Most home inspectors don't carry a radon certification themselves, so they hand the test off — usually to the same two or three companies.
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A high reading sits on someone's desk instead of becoming a job
The real revenue is the mitigation install that follows a positive test, not the test itself.
Your growth engine
More tests and mitigation jobs booked, from five channels pointed at one calendar.
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Custom Website
Built to convert bookings
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Google Ads
Jobs ready this week
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SEO
Free visibility that compounds
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AI Search
Named by the assistants
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Email Marketing
Repeat and referral jobs
More booked tests and mitigation installs
Google Ads · PPC
Google Ads campaigns for radon testing & mitigation companies. Show up before the hardware-store kit does.
Timing decides this business — a home inspector's test comes back elevated, a mail-in lab result lands in someone's inbox, or a closing is a week out.
- Separate campaigns for the test and the mitigation install, so budget isn't wasted on the wrong intent
- Landing pages that explain a pCi/L number and push straight to a booked visit
- Call tracking tied to the keyword, so you know which search actually pays for the ad
Sponsored
www.yourradonco.com
Certified Radon Testing & Mitigation
NRPP-certified technicians. Same-week testing, a sub-slab system built for your foundation, and a documented retest once it's running. Call now.
- Radon Testing
- Mitigation Systems
- Real Estate Testing
Call (717) 555-0162
www.competitor-radonco.com
24-Hour Radon Test Kits
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Bedrock Radon Solutions
You4.9 4.9 out of 5 stars, · 184
“Walked us through the pCi/L number before touching anything, then had the sub-slab system running two days before our closing.”
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ClearVent Radon Services
5.0 5.0 out of 5 stars, · 241
“Long-term monitor confirmed the reading, then the crew brought us well under 4.0. Retest came back clean.”
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Deep Ground Radon Co.
4.9 4.9 out of 5 stars, · 156
“NRPP-certified and it showed — sealed the sump pit, vented the fan through the roof, no shortcuts.”
Local SEO
Search engine optimization. Own the map pack before the DIY kit does.
A homeowner holding a reading over 4.0 pCi/L calls the first name on the map, not page two.
- Top-of-map placement for testing, mitigation, and closing-deadline radon searches
- County and city pages built around where your geology actually drives demand
- A review count deep enough to beat a $15 hardware-store kit on trust
High-Intent Visibility
What people type right before they call.
Someone holding a reading over 4.0 pCi/L doesn't shop around for long — they call whichever company shows up first, on Google or in whatever AI assistant they asked.
Ranking on Google and Bing
Testing, mitigation, and real-estate radon terms your site, ads, and pages are built to rank for.
- radon testing near me
- radon mitigation near me
- radon test cost
- radon mitigation system cost
- radon levels in my area
- radon testing for home sale
- certified radon inspector near me
- how to lower radon levels
- sub slab depressurization system
- radon fan replacement
- radon company [your city]
- best radon mitigation company near me
Google Search · Bing Search
Named by the AI assistants
AIO work aimed at getting your company named when someone asks an AI assistant who handles radon in their area.
- “Who handles radon mitigation near me?”
- “Is a radon reading of 4.5 pCi/L something to worry about?”
- “Do I need a radon test before selling my house?”
- “What does a sub-slab depressurization system cost to install?”
- “Find a certified radon company near [your city].”
Google Gemini · ChatGPT · Claude (Anthropic) · Google AI Overviews · Perplexity
Search terms shown are examples — your actual list is scoped to your service area and competition, and both rankings and AI mentions build over months, not days.
Email Marketing
Email follow-up built for radon testing & mitigation companies. Keep the referral coming after every reading.
An inspector, a real estate agent, or a past customer sends you the next job, provided they haven't forgotten who you are by then.
- A review request the day a post-mitigation retest clears 4.0 pCi/L
- Inspector and agent touchpoints that keep the referrals coming
- A January reminder timed to EPA's radon awareness push, when testing searches spike
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Your radon test is booked, Sarah
Confirmed for Thursday — your technician places the monitor and picks it up per the test protocol.
Confirmation -
Your radon results: 6.2 pCi/L
Your reading is above the EPA action level of 4.0 — here's what a mitigation system involves.
Report -
Got a minute, Sarah?
Your retest came back at 1.1 pCi/L. Mind leaving a quick review for the crew?
Review Request
Proof, not promises
See exactly which call turned into a booked job.
Every channel reports to one dashboard, so you can see which keyword made the phone ring and what each booked job actually cost to win.
Job Tracking From the first ring to a job on the books
Someone holding a reading over 4.0 pCi/L calls the next name on the list if you don't pick up.
Every call tied to its source
See exactly which keyword or ad brought in each testing call, so spend shifts toward what's actually booking jobs.
Automated nudges
A test result or mitigation quote that hasn't booked gets a text and email follow-up until it does.
ROI Tracking What a job actually costs to win
Every booked test and install gets traced back to the search or ad that produced it, so you can see the real cost of a job and put more budget behind the mitigation work that pays for itself.
Cost per booked job
Spend, calls, and bookings roll into one number — what winning a job actually costs — so you can watch it move up or down.
ROI by job type
Short-term tests, long-term tests, and mitigation installs get tracked separately, so you know which one is really carrying the business.
Call Analysis Every ring gets a real answer
Radon jobs get won or lost on a phone call, usually with someone trying to understand a number they've never seen before.
Recording & scoring
Each recorded call gets graded on outcome, giving you a real listen at how your team walks a homeowner through a pCi/L reading.
Missed-call text-back
An unanswered ring fires off an automatic text within moments, keeping your crew in the conversation instead of handing the homeowner to whichever company answers next.
Review Generation Proof a $15 kit can't match
Letting a crew drill a vent stack through your foundation is a bigger ask than mailing off a test kit, and reviews are what close that gap.
Timed to the clean retest
The moment a retest comes back under 4.0 pCi/L, a review request goes out — steady proof from the jobs that actually worked.
One dashboard, every platform
Google and the other review sites feed one view, so you can respond fast and protect the rating a worried homeowner checks first.
Our work
Six live sample sites. Yours gets a design all its own.
Samples from other niches
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Cascade Plumbing & HVAC
On site in 60 minutes — guaranteed · Home Services
Open the live demo → -
Verdant & Co.
Designed outdoors, masterfully built · Home Services
Open the live demo → -
Tidy House Co.
Bonded, trained, never rushed · Home Services
Open the live demo → -
Northbeam Solar
Solar without the sales circus · Home Services
Open the live demo → -
Amp & Anchor Electric
Planned electrical work, done to code · Home Services
Open the live demo → -
Fernwell Pest Management
Calm, honest pest control for Portland homes · Home Services
Open the live demo →
Straight answers
Marketing for radon testing & mitigation, without the mystery
Most radon testing & mitigation companies budget a few thousand dollars a month across their site, ads, SEO, and reviews, on top of media spend — the right number depends on your county's radon geology and how much of your business is mitigation versus the test itself. Google Ads costs 10% of whatever goes to ad spend that month, floored at $600/mo, and we never mark up the media; SEO is priced at $50/page with a 10-page floor; a website is a one-time build priced from $1,500 to $20,000+ depending on scope (see /websites). Setup is $0, and a proposal with real numbers lands in your inbox inside one business day.
If your calendar has gaps, your bookings depend on two or three referring inspectors, or “radon mitigation near me” never turns up your name, an agency earns its keep. We put together the site, ads, SEO, and review pipeline that turns a homeowner's search into a booked test — and a reading over 4.0 pCi/L into a booked mitigation install. Already turning away work? You probably don't need one yet.
It keeps two very different clocks full — the short-term test that a closing deadline or a worried homeowner triggers, and the mitigation install that follows a positive result. On our end that means your site and brand, your Google Ads account, your map-pack rankings, and your AI-search visibility, plus the retest reminders and review requests that turn one elevated reading into a repeat, referring contact.
Look for one that understands a homeowner is weighing your NRPP or NRSB certification against a $15 kit from the hardware store — your license and real reviews have to be front and center, not buried. Ask how they track a call all the way to a booked test and a booked install, and whether the site, ad accounts, and data stay yours. Skip anyone who treats a radon company like a generic local business.
Paid search fills the calendar fastest — a test booking can land inside two weeks, since nobody sits on a number over 4.0 pCi/L for long. SEO and AI-search visibility take longer to build, usually a quarter or two, but the bookings they bring in stop costing you per click. Radon testing skews toward winter when houses are sealed tight, so pairing paid with organic from the start covers both the slow months and the rush.
One team runs the whole stack — site, paid search, local rankings, AI visibility, email, and review generation — instead of five vendors that don't coordinate. We track every call down to its real cost per booked test and per booked mitigation job, and make sure an elevated reading never just sits in someone's inbox. Pricing is posted publicly, terms are month-to-month with a 30-day guarantee, and your site, ad accounts, and data stay yours.
Yes — call, form, and booking tracking is live from day one, with short-term tests, long-term tests, and mitigation installs tracked as separate line items. You'll always know what a booked job truly cost you and which channel earned its keep.
Booked jobs. A click doesn't seal a foundation crack or vent a fan through a roof — every campaign gets tied back to the tests and installs it actually produced, so weak spend is obvious and easy to cut.
That's the half of the business that actually pays the bills. We build the follow-up — email, text, and a clear next step written into your reporting — so a reading over 4.0 pCi/L turns into a scheduled install instead of a homeowner who gets a second opinion or sits on it.
Yes. Online booking on your site plugs into whatever dispatch and reporting tools your crew already relies on, so a new lead shows up where your team works instead of a separate inbox nobody checks.
Everything — your site, your brand, your ad accounts, your reviews, and your customer list belong to you from the start, and every piece keeps running the day after we part ways. We're month-to-month, and there's no proprietary platform holding your data hostage.
Roughly 2–4 weeks for most radon testing & mitigation sites, covering the test pages, the mitigation pages, and the real estate/closing-timeline page most companies need. The timeline mostly tracks how fast you can turn around content and feedback, and we'll lay out a schedule up front.
Free Proposal
Let's get your calendar full.
Tell us about your radon testing & mitigation company, and we'll lay out a plan for the site, the ad accounts, and the tracking needed to win both the worried search and the closing deadline that follows it.
- A plan built on pricing that's already public
- A free look at where booked jobs are leaking
- A radon-marketing specialist gets back to you within 24 hours
Month-to-month. You own your website, your ad accounts, and your data — always. Or call (519) 930-8818.
Get your free proposal.
Tell us about your radon testing & mitigation company and we'll map a plan to keep your calendar full for both the test and the install — plus a free look at what your current site is missing. $0 setup, no obligation.