Occupational Therapy Marketing Agency Turn two caseloads into one full evaluation calendar.
SearchPod builds and runs your website, Google Ads, SEO, AI search, follow-up, and reviews as one connected system.
- Separate campaigns for your pediatric and adult specialties, not one generic ad
- A homepage that untangles OT from workplace-injury clinics and PT in the first two lines
- Visibility into every step, from first click to first appointment on the calendar
Prefer to talk? (519) 930-8818 — a strategist, not a sales script.
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A specific search
“hand therapist near me”
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Evaluation inquiry
Call, form, or referral fax
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First visit on the books
Pediatric or adult, slotted in
One team, both caseloads covered.
- Website
- Ads
- SEO
- AI Search
- Follow-up
- Reviews
- of your ad budget is our whole Google Ads fee
- 10% of your ad budget is our whole Google Ads fee $600/month minimum, and your ad budget goes to Google in full — we add no markup.
- setup fees, month to month
- $0 setup fees, month to month No contract and nothing to buy in. If we're not a fit, you can leave any month.
- you-don't-pay guarantee
- 30 days you-don't-pay guarantee If you're not happy with your first 30 days, you don't pay. That's the whole policy.
These are our real prices — the same ones published on our pricing page.
Two Caseloads, One Risk
Why so many OT clinics run a half-empty schedule.
Two caseloads, two referral pipelines, and neither one fills itself. These are the four leaks we plug.
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Searchers land on the wrong kind of clinic
Type “occupational therapy” into Google and a chunk of the results are workplace-injury clinics or physical rehab, not you.
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Your two service lines pull in opposite directions
Pediatric intake often runs on parent self-referral and school recommendations, while adult hand-therapy and post-stroke referrals still come mostly from surgeons and physicians.
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A home program only works if people keep showing up
Sensory gains, post-op hand mobility, and fall-prevention progress all depend on finishing the plan of care, not one visit.
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Hospital rehab departments crowd you out of the map pack
Hospital-based outpatient rehab and large multidisciplinary pediatric-therapy groups spend more and already rank above independent clinics for most “near me” searches.
Your growth engine
One full calendar, built from five channels working together.
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Custom Website
Untangles & converts
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Google Ads
Both caseloads, funded
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SEO
Outrank the hospital system
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AI Search
Named by AI tools
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Email Marketing
Keeps plans of care on track
A calendar with no dead slots
Google Ads · PPC
Google Ads built around two caseloads. Be there whether it's a parent or a patient searching.
Reach people the moment they search for help.
- Pediatric and adult specialties run as separate campaigns, not one blended ad group
- Landing pages that answer the exact question — insurance, wait time, what a first visit looks like — before the phone rings
- Every call and evaluation traced back to the specific ad and specialty that earned it
Sponsored
www.yourotclinic.com
Occupational Therapy Evaluations · New Clients Welcome
Licensed OTs for kids and adults — sensory, fine-motor, feeding, hand therapy, and fall-prevention care. Most insurance accepted. Free consultation.
- Sensory Processing
- Fine Motor & Handwriting
- Adult Hand Therapy
Call (720) 555-0192
www.competitor-ot.com
Pediatric & Adult Therapy Near You
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Bright Steps Occupational Therapy
You5.0 5.0 out of 5 stars, · 88
“They explained sensory processing in plain English and had a plan for my son by the second visit.”
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Hands-On Therapy & Rehab
4.9 4.9 out of 5 stars, · 142
“My hand therapist had me back on the line at work weeks sooner than I expected after surgery.”
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Milestone Pediatric Therapy
5.0 5.0 out of 5 stars, · 109
“Handwriting practice stopped being a fight once the OT turned it into a game.”
Local SEO
Search engine optimization. Outrank the hospital system in the map pack.
A parent typing “occupational therapist near me” and a discharge planner searching for post-stroke rehab both start at the same map pack.
- Top-of-map placement for both your pediatric and adult specialty searches
- Pages for each city, school district, and hospital referral area you serve
- Fresh reviews and case-mix authority that push you past hospital rehab listings
High-Intent Visibility
The searches we win, pediatric and adult.
We put your clinic in front of both audiences.
First-page rankings on Google & Bing
The specialty, age-group, and “near me” searches we build your site, ads, and content to win.
- occupational therapist near me
- pediatric occupational therapy near me
- sensory processing disorder near me
- handwriting help for kids near me
- feeding therapy near me
- fine motor skills therapy [your city]
- hand therapist near me
- occupational therapy after stroke near me
- occupational therapy covered by my insurance
- sensory gym near me
- toe walking occupational therapy
- adult occupational therapy [your city]
Google Search · Bing Search
Named in AI search answers
AIO work that gets your clinic named when a parent or a discharge planner asks an AI assistant where to find occupational therapy.
- “Who's a good occupational therapist near me for a toddler with sensory issues?”
- “Recommend a well-reviewed pediatric OT clinic in [your city].”
- “Where can I find hand therapy near me after surgery?”
- “Find an occupational therapist for stroke recovery near me.”
- “Best occupational therapy clinic near me that takes insurance?”
Google Gemini · ChatGPT · Claude (Anthropic) · Google AI Overviews · Perplexity
Search terms shown are illustrative — your actual list comes from your specialties, your market, and who else is ranking. AI visibility and map-pack position both build over months, not days.
Email Marketing
Email & follow-up built around one plan of care. Keep home programs from stalling out.
A missed hand-therapy session or a skipped sensory-diet week is easy to let slide — for the family and for your front desk.
- Visit reminders tuned for weekly pediatric sessions and less-frequent adult follow-ups
- Home-exercise-program check-ins so progress doesn't stall out between visits
- A gentle nudge for any family or patient who paused mid-plan
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Your evaluation is set, Priya
What to bring, what to expect, and how we'll decide pediatric or adult next steps.
Evaluation -
Handwriting is clicking!
A quick update from today's session, plus a two-minute home drill to try tonight.
Progress Update -
Your hand-therapy slot is still open
Surgeons refer patients here for a reason — let's get your mobility program back on schedule.
Reactivation
Proof, not promises
See what fills each side of the calendar.
One dashboard breaks down pediatric versus adult performance — which channel, which specialty, and what each booked evaluation actually costs.
Lead Tracking Nothing falls through the cracks
A parent calling about a toddler's toe-walking and a case manager faxing over a stroke referral get handled the same way.
See where each inquiry started
Every call, form, or fax shows the ad, keyword, or referral source behind it.
Follow-up that doesn't rely on memory
Anyone who doesn't book on the first contact gets a scheduled nudge until they do, instead of depending on a sticky note at the front desk.
ROI Tracking Know what each caseload costs
Every booked evaluation ties back to the campaign that produced it, split by specialty.
Cost per new evaluation, by specialty
Ad spend, calls, and bookings roll up into one number for pediatric work and a separate number for adult work, so you know which is actually worth funding more.
Lifetime value across a full plan
Because sessions run weekly for months at a time, we track which specialty keeps patients in care longest.
Call Analysis Every phone call rescued
Callers ask sharp questions — is this OT or occupational medicine, does insurance need a referral first, how long is the wait for a hand-therapy opening.
Calls graded on outcome
Every call is scored on whether it converted, so you can see exactly which question is costing you evaluations and coach around it.
Instant text-back on missed calls
A call that goes unanswered triggers an automatic text within moments, before that family or referral source tries the clinic down the street.
Review Generation Proof for two different audiences
A parent reads reviews about play-based sessions; a surgeon's office checks reviews before sending a hand-therapy referral your way.
Timed to real progress
After a milestone — a first steady handwriting sample, a return to work — one friendly text or email asks for a Google review, from someone who actually has something to say.
One feed for every new review
New reviews across Google and beyond land in a single inbox, so you can respond fast and protect the reputation both audiences are judging you by.
Our work
Six live sample sites. Yours gets a design all its own.
Samples from other niches
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Lakeshore Cardiology
Specialist credibility, patient warmth · Healthcare
Open the live demo → -
Express Care Group
In, out, no surprises · Healthcare
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Atrium Health Society
Primary care, reimagined · Healthcare
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Aurora Mind Health
Therapy that fits your life · Healthcare
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Sanctum Therapy
Therapy in your pocket · Healthcare
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Stride Movement Clinic
Move better. Stay better. · Healthcare
Open the live demo →
Straight answers
Marketing for occupational therapy, without the mystery
It runs everything a parent or a referring physician touches before booking — your website, Google Ads, local SEO, AI search, email, and review flow. SearchPod manages it as one connected system and traces every call and form back to its source, so you can see exactly what's filling your evaluation calendar, pediatric or adult.
Nothing about our pricing is hidden. Google Ads management costs 10% of whatever you spend on ads, with a $600/month floor — your ad budget itself goes to Google in full, and we don't add a markup on top. SEO runs $50 per page per month, with a 10-page minimum. A new website is one of eight fixed one-time packages, $1,500 to $20,000+ (see /websites for the full breakdown). There's no setup fee and no contract — everything runs month to month. Tell us about your clinic and a proposal lands in your inbox within one business day.
If your pediatric caseload depends on whichever school or pediatrician happens to refer that month, if your adult hand-therapy or post-stroke slots sit open between surgeon referrals, or if you can't say what a new evaluation actually costs to win, a system built to reach both audiences on purpose earns its keep fast.
Find one team running your site, ads, SEO, AI search, and reviews together — and reporting cost per booked evaluation, not raw clicks. You should keep ownership of your website, ad accounts, and patient data, with nothing locking you in. If an agency can't show you which specialty, pediatric or adult, is actually converting, keep asking.
Google Ads can put your clinic in front of a searching parent or a self-referring adult within weeks. Local SEO, AI search, and reviews take longer to build — usually a few months — into new-patient flow you're not paying per click for, while reminders keep the families and patients you already have from drifting off their plan.
One team runs your entire system — website, Google Ads, SEO, AI search, email, and reviews — instead of a website vendor, an ad freelancer, and an SEO shop who never compare notes. Pricing is posted publicly, setup is $0, everything runs month to month with no contract, and if your first 30 days don't work out, you don't pay for them.
The whole thing. Website and brand, Google Ads, local SEO, AI search, email, and review generation — one team, one system, one report, covering both your pediatric and adult service lines. You're not stitching together five vendors' work yourself.
Yes. Call, form, and inquiry tracking start on day one, split by specialty — sensory and fine-motor work tracked apart from hand therapy and post-stroke rehab — so you see what a new evaluation actually costs and which caseload is worth pushing harder.
Yes. A lot of searchers land on your site thinking “occupational therapy” means a workplace-injury clinic, or they can't tell you apart from physical therapy. We write plain-language pages — sensory processing, fine-motor and handwriting, feeding, hand therapy, fall-prevention and home safety — so a visitor knows within seconds they're in the right place, before they ever pick up the phone.
Yes — that's most of what we build around. Separate service pages and separate campaigns: sensory processing, handwriting, and feeding for your pediatric families; hand therapy, post-stroke rehab, and return-to-work or return-to-driving evaluations for your adult patients. Each audience lands on the page written for them, not a generic one trying to cover both.
You do — every bit of it. Your website, brand files, ad accounts, and patient records belong to your clinic from the start. If we ever part ways, everything goes with you, pediatric files and adult files alike.
Ask for a proposal and you'll have a real plan, with real numbers, within one business day. How long a new website takes depends on the package and how quickly we get your clinic's photos and content back to us — your proposal lays out that timeline before you sign anything.
Free Proposal
Let's fill both sides of your calendar.
Tell us about your pediatric and adult caseload and we'll map the plan to reach more of both — the site, the campaigns, and the tracking behind them.
- A plan built around your actual mix of pediatric and adult work
- A free look at where your current site and rankings lose people
- A real answer from a specialist within one business day
Month-to-month. You own your website, your ad accounts, and your data — always. Or call (519) 930-8818.
Get your clinic's free proposal.
Tell us about your pediatric and adult caseload and we'll map a plan to fill open evaluation slots — plus a free look at where your current site loses visitors. No obligation, and you'll hear back within one business day.