Oncology Marketing Agency Turn more searches into booked oncology consults.
SearchPod builds and runs your website, Google Ads, SEO, AI-search presence, and follow-up together.
- Campaigns focused on your busiest services and the second opinions you want more of
- Consult pages that turn an anxious search into a booked first visit
- One view of everything, from the first Google search to the visit on your calendar
Prefer to talk? (519) 930-8818 — a strategist, not a sales script.
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High-intent search
“oncologist near me”
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New patient inquiry
Call, form, or online request
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Consult booked
Slotted into your schedule
Everything under one roof.
- Website
- Ads
- SEO
- AI Search
- Follow-up
- Reviews
- setup fees, month to month
- $0 setup fees, month to month No setup bill and no long-term contract — if the results stop, so does the engagement, any month you choose.
- for your site, ads, SEO, AIO, email & reviews
- 1 partner for your site, ads, SEO, AIO, email & reviews One report and one point of contact, instead of chasing five different vendor logins to see what's working.
- of survivorship care can follow one new-patient visit
- Years of survivorship care can follow one new-patient visit Treatment, surveillance scans, and survivorship check-ins often continue long after the first consult — which is exactly why winning that first search is worth the effort.
Results vary by patient mix, market, and local competition.
Why Growth Stalls
Where oncology and hematology practices lose new patients.
A strong reputation with referring doctors won't fill an infusion schedule by itself. These are the four leaks we plug.
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The days after a biopsy are a search moment you can't miss
Most people don't wait for a referral appointment once they have a concerning result — they search that same night.
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Your screening programs are an acquisition channel most practices ignore
Mammography, colonoscopy, lung-nodule follow-up, and skin checks bring people through your door before a cancer diagnosis is even confirmed.
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You can't say what a new patient actually costs to win
Between referrals, screening follow-ups, and direct search, most practices have no idea which channel is bringing patients in or what each one costs.
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Your website doesn't answer what someone searches the week of a diagnosis
What does a first oncology visit involve, do you review outside pathology and imaging, what does the infusion suite look like.
Your growth engine
More new patients, from five channels working as one.
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Custom Website
Built to earn trust
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Google Ads
Patients ready to book
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SEO
Wins the map pack
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AI Search
Named when patients ask
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Email Marketing
Keeps patients on track
More new patients
Google Ads · PPC
Google Ads for oncology practices. Be the first result when a diagnosis lands.
The moment someone searches for a specialist, a treatment option, or a second opinion on a diagnosis, a purpose-built landing page is ready to catch them.
- Built around the specific diagnoses and services you want more of
- One page per service, written to get the consult booked
- Every phone call and form tied to the search that drove it
Sponsored
www.youroncologypractice.com
New Patient & Second-Opinion Oncology Consults · Booking This Week
Board-certified medical oncology and hematology care, close to home. Free records review, transparent pricing, and fast new-patient scheduling.
- Second Opinions
- Genetic Counseling
- Clinical Trials
Call (604) 555-0166
www.regional-cancercenter.com
Comprehensive Cancer Care Network
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Willow Creek Oncology & Hematology
You4.9 4.9 out of 5 stars, · 112
“They went over my pathology slides themselves before confirming anything — that mattered more than I expected.”
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Fraser Valley Cancer Care Group
5.0 5.0 out of 5 stars, · 178
“My infusion nurse knew my name and my kids' names by round two.”
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Cedarbrook Comprehensive Oncology
4.9 4.9 out of 5 stars, · 231
“Got in for a second opinion the same week, after the hospital quoted a month.”
Local SEO
Search engine optimization. Win the map pack before a bigger name does.
'Oncologist near me' and 'cancer center near me' searches get decided by the three local results Google shows first — and that spot is earned, not bought.
- Ranked for the cancer types and services you're known for
- A page for every nearby town and neighborhood you serve
- Reviews and content that keep pushing you up the map
High-Intent Visibility
The searches we win for your practice.
Patients decide where to go in a handful of searches — some typed into Google, more and more asked directly to an AI assistant.
Where patients find you first
The service, diagnosis, and “near me” terms your site, ads, and content are built to win — paid and organic together.
- oncologist near me
- cancer center near me
- second opinion oncologist near me
- hematologist oncologist near me
- medical oncologist near me
- breast cancer specialist near me
- lung cancer screening near me
- chemotherapy infusion center near me
- oncologist accepting new patients near me
- colon cancer screening near me
- clinical trials for [cancer type] near me
- genetic counseling for cancer risk near me
Google Search · Bing Search
What patients ask AI assistants
We tune your visibility for ChatGPT, Gemini, and Google's AI answers, so your practice comes up by name when a patient asks who to see nearby.
- “Who's the best oncologist for breast cancer near me?”
- “Recommend a top-rated cancer center in [your city].”
- “Where can I get a second opinion on a [cancer type] diagnosis in [your city]?”
- “Find a hematologist oncologist accepting new patients near me.”
- “What should I ask at my first oncology consult?”
Google Gemini · ChatGPT · Claude (Anthropic) · Google AI Overviews · Perplexity
Consider these a sample, not the full list — the real terms depend on your services, your market, and who else shows up in the same searches. Rankings and AI placement build over months, not days.
Email Marketing
Email marketing for oncology practices. Keep patients on track, between visits.
Existing patients are your least expensive source of growth.
- Recall reminders that bring patients back for their next screening
- Infusion-day and appointment reminders that cut missed visits
- Survivorship check-ins and review requests that run automatically
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Your infusion appointment tomorrow, Priya
Directions to the infusion suite, parking, and what to bring.
Reminder -
How are you feeling after round two?
A quick check-in on side effects, plus who to call if anything feels off.
Follow-up -
Time to book your annual screening
It's been 12 months since your last mammogram — here's an easy way to book.
Recall
Proof, not promises
Know exactly where each new patient came from.
Every inquiry gets traced back to the search, ad, or referral that produced it, in one dashboard — along with what it actually cost.
Lead Tracking Every inquiry gets a follow-up
A form, a phone call, or a portal message — each one gets tracked and followed up on its own, whether it started with a direct search or a physician's referral.
Know your source for every new patient
Each inquiry carries the search term, ad, or referring provider tied to it, which tells you which channel is actually filling your calendar.
Automatic follow-up
If someone doesn't book on the first contact, a friendly email or text follows up automatically.
ROI Tracking The real cost behind every new patient
Each booked consult gets attributed to whatever brought it in.
Your real cost per patient
Every dollar spent, every call, every booking — it all collapses into a single number that moves up or down as your campaigns do.
Service-level breakdown
Screening follow-ups, second opinions, and specific diagnoses each get their own line, so it's obvious which parts of the budget are actually pulling weight.
Call Analysis A missed call is a missed patient
Someone calling right after a scary result isn't going to sit on hold or leave a voicemail — if nobody answers, they're already dialing the next name on the list.
Every call scored
We listen for what actually gets someone to book versus what makes them hang up undecided, and flag the recurring problem spots for coaching.
Text-back in seconds
Miss a call and the caller gets an automatic text back within minutes — often before they've even tried a competing practice.
Review Generation Trust that reaches the next patient
Patients researching a diagnosis read reviews before they ever call, and honest ones about how staff explained things or how infusion visits actually felt carry real weight.
Asked at the right time
One considerate request goes out at a natural pause in someone's care.
Every review in one place
Whatever platform a new review lands on, it shows up in one place for your team.
Our work
Six live sample sites. Yours gets a design all its own.
Samples from other niches
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Lakeshore Cardiology
Specialist credibility, patient warmth · Healthcare
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Express Care Group
In, out, no surprises · Healthcare
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Atrium Health Society
Primary care, reimagined · Healthcare
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Aurora Mind Health
Therapy that fits your life · Healthcare
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Sanctum Therapy
Therapy in your pocket · Healthcare
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Stride Movement Clinic
Move better. Stay better. · Healthcare
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Straight answers
Marketing for oncology & cancer care, without the mystery
We keep pricing public rather than something you have to ask for. Google Ads runs 10% of your monthly ad spend as a management fee, floored at $600/month, and we never add a markup on top of what you spend with Google directly. SEO work is billed per page — $50 a page, 10 pages minimum to start. A new website is a one-time project, not a subscription — pricing runs $1,500 up through $20,000+ based on what you need (full tiers at /websites). Setup costs $0 either way, nothing is locked into a contract, and you'll have a proposal in your inbox within one business day of reaching out.
There's a simple test: if patients researching a second opinion keep ending up at the hospital cancer center instead of you, or you can't say where your last ten new patients actually came from, that's a sign direct marketing would pay for itself. We build and run the website, ads, SEO, and review pipeline that reach patients before they ever call around — billed monthly, cancel whenever. If your calendar is already full from referrals and screening follow-ups, hold off for now.
Think of it as one crew running every piece that turns a search or a referral into a filled consult slot — your website and physician bios, Google Ads for whichever services need more volume, local and AI search presence, and the recall and review sequences that keep patients and referring doctors in the loop. Everything shows up in a single report, not five separate dashboards you have to check yourself.
Ask what they track — cost per new patient beats clicks and impressions every time, and they should understand that a chunk of your volume starts with a scary search result, not a referral fax. Beyond that: careful handling of patient information, pricing posted where you can read it without a sales pitch, and full ownership of your accounts and data if you ever part ways. If a rep pitches your practice the same way they'd pitch a plumber, keep looking.
Ads move fastest — once a campaign is approved, you can be showing up for patients searching this week. Rankings and AI-search placement take longer, usually a few months before you see real movement, because they're earned through content and reviews building up rather than a bid you place. Referrals and screening follow-ups carry volume while that groundwork sets in.
A lot of practices end up with one company for the website, another running ads, and a freelancer doing SEO on the side, none of them talking to each other. We handle your site, campaigns, search rankings, AI visibility, email, and review generation together, under one roof, with real prices posted instead of a sales call. There's no setup fee and no contract, your accounts and data stay yours, and your first month is free to walk away from if it isn't working.
Often, yes — a bigger name doesn't automatically win every search. Independent and community oncology-hematology groups can out-rank a comprehensive cancer center locally with focused content, a fast response to inquiries, and a steady flow of honest reviews, especially for second-opinion and screening-driven searches where patients are comparing options directly.
Yes — it's one of the highest-intent searches in the specialty. A patient questioning a diagnosis, a pathology read, or a recommended treatment plan is often ready to book within days, not weeks. We write pages and run campaigns aimed squarely at those specific questions, not generic practice-awareness content.
Yes — for a lot of practices it's an underused channel. Mammography, colonoscopy, lung-nodule follow-up, and skin-check screening programs bring people into your practice before a cancer diagnosis is even confirmed, and marketing those services directly builds a pipeline of future patients instead of one-off screening visits.
10% of what you spend each month, with a $600/month floor on our side — your ad dollars go to Google in full, we just charge for managing the account. Every call and form is tied back to the exact campaign and keyword behind it, so you always know what a new patient actually costs to bring in.
Sites are priced as eight one-time packages, $1,500 through $20,000+ depending on what you're building — the full list is at /websites. No separate setup charge either way. Each one is built around your physicians, your services, and a clear way to ask for a consult or flag a second-opinion request.
Yes. Referrals from primary care, surgeons, and other specialists matter, and nothing we build is meant to replace them — we add the direct-search and second-opinion channel on top, so your calendar isn't riding on any single referral source.
Yes — all of it. The site, the brand assets, the ad accounts, and every record of patient data belong to your practice, not to us. Leave whenever you want and take the whole thing with you; we don't hold anything hostage.
Free Proposal
Let's reach more patients.
Tell us about your practice and where new patients come from today, and we'll put together the plan — website, campaigns, and the reporting that ties it all together.
- A plan built around your real pricing, no guessing
- A free look at where your current site is losing patients
- A response from an actual specialist within one business day
Month-to-month. You own your website, your ad accounts, and your data — always. Or call (519) 930-8818.
Request your free proposal.
Tell us about your practice and where new patients come from today, and we'll send back a plan to reach more of them — plus a free look at what your current site might be missing. $0 setup, month to month, 30-day guarantee.